course review

Established by a gentleman who enjoys inspiring his students to beginan affiliate marketing business, Mr. Kaela Kanae launched a training programknown as the AWOL Academy. 

Despite the interesting name, he preaches a variety of strategies to turn profits online:

• Paid advertising methods to drive web traffic (loaded with potential buyers) through
• Facebook Ads & PPC (Pay Per Click, also known as Google Ads)
• Guiding those prospective buyers to landing pages to offer them something to buy
• Collecting consumer email addresses as a way to keep in touch
• Then, leveraging email marketing to stay in front of those people and offer them more opportunities to buy something from you

I am rather sure it was Grant Cardone – a master of sales and a realestate mogul – who I had first heard suggest that the best way to get sales isto stay in front of your prospective buyers and continuously follow-up morethan anyone else ever has. 

If I remember correctly, Mr. Cardone went on to openly claim that mostsales aren’t acquired because the individual attempting to land the salerefuses to do what is necessary to follow-up sufficiently in order to:

• educate the prospective buyer,
• put their mind at ease with any questions they might have,
• and close the deal. 

Most accomplished salespeople, then, perhaps seem to know that the majority of deals actually happen between the 6th and 12th follow-up attempt where they can actually connect with the soon-to-be new customer and actually engage in such meaningful dialogue that a relationship is finally built…

From there, trust can be exchanged, and buying decisions cancomfortably occur. 

If it happens in-person with business-to-business sales associates,then there’s no doubt that the same can be possible with buyers on the worldwide web. 

Stay in front of someone long enough, and they just may get worn downto where they can comfortable discontinue resisting what you have to say andgive in long enough for your message to finally get through to their thoughts –thereby allowing your product to get a fair shake of consideration forpurchase.

Through all of these paid advertising methods and landing pages, thengather email addresses for email marketing, to promote to an audience with moreoffers – this all translates into staying in front of potential customers longenough to try and inspire more and more to make a buying decision. 

Now, I had heard of Grant long before I’d ever heard of Kaela Kanae and the AWOL Academy. 

It may, then, be fair to assume that either this guy has heard of Grant, or Grant has heard of Kaela. 

Either way, these people are both well-accomplished if they know enough about marketing to make the effort – and put systems in place – to stay in front of people that they want to buy from them. 

What else is cool about the AWOL Academy is that Kanae offers those inhis program the ability to spread the word about the coaching program in themanner of being an affiliate marketer.  

In all honesty, this is something I get a little bothered emotionallyby –

If I’m going to be interested in participating in a coaching program, Iwould much prefer to learn about it based on its own merits. 

Not that there’s anything wrong with someone getting referred into theprogram, but I seem to question the motives of the program overall if thecurrent student body is promoting the business opportunity and receivingcompensation for it; does that make this program more of a multi-level marketingcompensation system (MLM) or matching that of a Network Marketing model? 

I can’t help but ask myself if the founder is open to taking the cashof these people that get referred over in a work from home type ofadvertisement because he’s cool with people selling the system in a businessopportunity lens instead of getting branded as the best work from home courseon the world wide web. 

With the cycle of having new students push the program to prospectivestudents, then where is money really being produced by the students of theprogram? 

Can the training within AWOL Academy by Kaela Kanae stand on its own?

Is the training within this program so authentic that, point by point, members can generate profits exclusively from operating under the information contained in its training modules within the member’s area? 

Maybe the founder of this program is only making money by teaching others how to market affiliate offers with the AWOL Academy itself but may not know how to promote offers as an affiliate marketer for himself to turn a profit. 

I didn’t know the guy before getting involved in this course to write a blog post about the AWOL Academy, and I am not jumping to conclusions here or making accusations. 

If anything, I’m just proposing a question – kind of like an investigative journalist might inquire. 

I’m not above asking the hard questions, but I’m also big enough toknow that there are always more than individual sides to any story. 

I can honestly say that the review you’re going to read through today does not contain any sort of promotion for the AWOL Academy. 

I am not an affiliate so I am not going to promote the program. 

Instead, I invested because I wanted to know things were like so I candeliver an unbiased review here. 

You could say that I’m fascinated with the work from home methodsaround the neighborhood here. 

I also intend to give you my general opinion about the nature ofaffiliate marketing overall, especially when compared with an online businessopportunity.

Can affiliate marketing be compared to what I have found to be the #1 internet marketing based business choice for work from home folks:

Local Lead Generation. 

I’m more than happy to also provide you with insight into generatingmoney online.  You may also check out my marketing review for my lead gen on Seattle’s Best Asbestos Removal & Inspection Experts

Read on to find the golden nuggets I’ve acquired in my labors of onlineentrepreneurship. 

What kind of adventure could I have possibly been on, though? 

Since I’m telling the story here, I’ll share it with ya…

You’ll learn from my unique perspective what my views are about thisbusiness model above and how it might correlate (or not combine with) the leadgen model of getting leads through free organic search traffic and sending themto small business owners for a cut off the side in profits. 

It’s this business model here that has allowed me the awesome privilege of walking away from my 9 to 5 that I loathed passionately by the age of 25…

All from doing things like this with lead gen sites online:

That means I never had to deal with a $35,000 annual salary every again, especially since my side-hustle income in local lead generation here was yielding well over 6-figures. 

I can be willing to acknowledge that some people only seek the simple, easy, and quick path to what is afforded to them by someone else.  I didn’t accept the cards I was dealt in with though; I wanted more. 

Read on to learn more about the AWOL Academy, Local Lead Gen (the bestbusiness around, I think), and how others are allowing various factors toprevent them from achieving breakthroughs in life.

Brief Overview of the AWOL Academy & What You’ll See Inside

Let’s first talk about the various levels of the AWOL Academymembership entry levels.  You can finddifferent aspects of the training and follow-on privileges accessible to youdepending on the level you buy in to:

• $99 for the Pro Academy (P.A.)
• $49 for the Income on the Internet Explained Level(IIE)
• $447 for the Inbox of the Academy (I.A.)
• $1,797 for the Academy Conversion Training(C.A.)
• $2,997 for the Academy Approach to GeneratingTraffic Training (T.A.)
• $5,497 for the Academy Master Program (M.A.)

Next, let’s further identify what is going on behind the iron curtainof the paid, premium membership requirement before you get to access all themagic of the coaching program. 

AWOL Academy is fundamentally catered toward your learning to leveragepaid methods of online, digital advertising to market products as an affiliate.

If that wasn’t straightforward enough, what in the world is affiliatemarketing?

This is a type of promotional strategy that leads you toward generatingprofits online without owning a product or service that you sell; instead, youget to make money by affiliating yourself with another person’s product. 

That means that whenever you help someone else to make a sale, you getto receive a commission for being directly involved in the money exchange forwhatever it is that the customer made a purchase for. 

How is this tracked?

Typically, you will have a hyperlink that you get in front of a lot ofprospective buyers; the more people that visit the information page for thatservice or product, and take the specific, guided steps on the website (thatshould hopefully make it easy to buy), then you get paid.

This probably isn’t the bread and butter that everyone got into digitalmarketing for…

• Commissions bring you only 10 percent on the lowend and 40 percent on the high end when compared to the sale price
• The rate of web traffic visitors who convert tomaking a sale (which leads to your getting paid a commission) is justridiculously low
• This means: To generate a reasonable income withaffiliate marketing, your volume of web traffic (and hopefully, potentialbuyers and your ideal target audience are among those website visitors) needsto be super-duper high

The good news that AWOL Academy instructs you on the steps required toleverage the Facebook Advertising platform and buy traffic for your affiliateoffer. 

Makes sense; so what’s the problem then?

Did you factor into your profit margin the actual cost of the trafficyou’re purchasing through Facebook Ads? 

The profit margin you’re currently making is already low and the near $100 to $300 in daily ad spending – just to get a reasonable amount of attention online – will heartily dig into what you were hoping to pocket. 

Ever heard of ROI (a return on investment)? 

With the need to purchase more and more web traffic daily – and no guarantee of any percentage of that web traffic actually converting into a sale – this means that you can hope to get a return on investment (ROI) from affiliate marketing with this traffic source, but I’ve tried it and can recommend a way to react: don’t hold your breath. 

The Facebook Advertising platform is always open to spending yourhard-earned marketing dollars despite if you generate results with your adstrategy or not. 

Still want to give Facebook Ads a shot with your business?  I assure you, they’ll have no problemstepping up to the plate of using your cash for ya. 

Let’s shift gears to the use of emails for a moment…

One of the appeals to the marketplace of AWOL Academy prospectivestudents includes the acquisition of prospective buyer’s email addresses –

Why is that? 

You get to stay in constant contact with these people and pitch themupgrade offers, upsells, and new products – to the same people, especially ifthey were your customers before.

Does this ring some of the bells in your noggin?

I’m fairly confident we’ve all been through the cycle of a funnel atsome point…

• A Facebook Ad captures your attention
• You take the desired action (meaning you clickon the ad)
• Upon arriving on a landing page, you feelcompelled to give your email address
• The next thing you know, you’re bombarded withemails and clicking of links inside of each of them

This is the core strategy of email marketing… and it works!

How do I know?

I’m doing this with the very blog you’re reading on. 

It’s effective, and I’m continuing to build my email listregularly. 

However, just like my local lead generation business model – where I’mprofiting off the generation of free organic traffic in the search engine –AWOL requires the approach of paid traffic use. 

Therefore, if you don’t land enough buyers in a given day, you’re at a loss with your marketing budget and could stay in the red if you don’t make up your losses in profits on the following day. 

It’s the cat-and-mouse conundrum of using paid digital advertisingoptions to attempt to turn a profit quickly online. 

If you want something to happen faster, then that comes at a premiumcost – unfortunately, that higher cost doesn’t always change the margin of riskfor the better.

I want to share some insider knowledge with you regarding the use of Facebook Ads.

The costs, performance metrics, and the overall platform fluctuates inits performance more often than I care to think about. 

There’s no real opportunity to set an ad up and simply forget about it;it’ll always be on your mind because you can flip-flop in profit and loss oftenin the same day, or in successive days, or even week to week. 

How do I know?

I’ve personally tested this strategy. 

In fact, I’ve done a lot with the Facebook Ads platform to attempt toturn a profit with affiliate marketing. 

Think about this in a worst case scenario – and this is just at thelower numbers to keep the example digestible.

• Spend $35.00 USD just to acquire a sale from abuyer
• Profits only reach $20.00 USD in any given salemade
• You’ve paid for the advertising already, so youare already operating at a loss.

So, in the end, affiliate marketing could work in the sense that you’regenerating sales. 

What’s the business opportunity really worth to you if you don’t turn aprofit because you’re so focused on achieving a sale?

Why I’m Not Sticking with AWOL Academy

If you’re looking for a coaching program that gets really nitty-grittywith specific tactics and caters to the newbies – keep looking… 

The AWOL Academy might be good at what they do in terms of being aprofit-making company inherently. 

When it comes to delivering training to students, however, myperception is that the delivery, overview, and subjects are far too broad onoccasion. 

You get the mechanics of some of the major aspects of their skill setto take advantage of the profitable opportunities that the internet provides…

• Brief Overview of Affiliate Marketing
• Options for Paid Digital Advertising
• Fundamentals of Email Marketing

Here’s what I don’t think that the new students are getting with theprogram they invest in at AWOL Academy…

• Specificity
• Identifying what industry to target or getoriented toward
• Determining what’s actually turning a profit inspecific niches with advertising strategy
• How to ensure that you’re only getting seen byhighly qualified buyers

If they especially included that last point, then I think there wouldbe more success stories than what is currently presented because this seems tobe where most people end up deciding to quit. 

When you’re not in front of the majority of highly qualified buyers,but still buying traffic, then the only remaining insinuation is that you arebeing seen by people who neither have the capacity nor desire to purchase whatyou are offering them. 

The broadness of the training course doesn’t end there,unfortunately. 

In my opinion, you’ll get an overview of what it takes to achievesuccess online by implementing their process with any affiliate offer orproduct you’d like.

For newbies that aren’t sure about the technicalities and experiencedjudgments that seasoned professionals make – which just comes with knowing theterritory and putting the time in to learn the industry through spending moneyand making mistakes – I simply can’t advocate for this program. 

I’ll tell ya why I think this way, too. 

Each and every product or offer is catering to a specific industry,which means there are different audience profiles and details that you have toknow very well in order to craft an offer that can later turn into profitableresults from your digital marketing efforts. 

If you don’t get these details right – which, for a newbie, they oftenhave no idea where to look for these details – you can risk wasting more moneythan was invested and still suffer by not making a sale. 

I’ll provide you with an example, too. 

It was about a year ago that I paid someone a whole bunch of money (inthe range of a sum of 5 figures – on the left side of the decimal) to edify meon what all it took to generate profits like he did as a super affiliatemarketer. 

This guy knew his stuff, all the way down to the very detail of how totweak a Facebook Ad to make it more profitable; he was a pro! 

During this quality 1-on-1 experience of a highly-compensatedmentorship, he told me…

• Why the offer I wanted to make was good or bad
• The type of ad objective to incorporate inFacebook Advertising
• The appropriate ad layout that was ideal forthat product or offer

This guy just went on and on for what felt like days, pouring all thisknowledge and experience into me on what it really took to make somethingprofitable with affiliate promotions. 

Best case scenario: this guy helped me to realize a net profit of$5,000.00. 

What did it take to achieve that?

• Tons of hard work
• Constant evaluation of my Facebook Adperformance
• Building more Facebook Ads and Ad Sets
• Dealing with account banning or getting shutdown, and having to build new ones

It was a project requiring so much attention that I decided not topursue it; it was more like a second job to me and I didn’t wanna hustle twiceas hard in a day when I got done with a full-time job – so why would I suggestto someone that’s considering starting an online business venture to try this?

Take a quick look at a sample ad that resembles what we used for weightloss offer…

A number of details were required for this ad to turn profits forme. 

As an example, if you want to elevate your click through rate (CTR),then the ad has to have an ideal image that’s easy to understand, helps theaudience to be distracted long enough to assess the worth of their time inclicking through your advertisement, and tons of other things. 

Consider these factors to escalate your click-through rate if you’re runningFacebook Ads (and these are coming from the mouth of a professional that spendsmore time on this platform than anyone else I know in the internet marketingindustry)…

• If there’s humor or a sexual undertone with the image
• Dissonance-causing images that carry a sense of ambiguity; if your audience sees your ad and can’t quite tell what’s taking place, that could increase their willingness to take the desired action with your ad
• If you’re teaching something or the picture looks like it requires some smarts to get it, often times an audience will see value in learning something – and if you can teach them something, or seem like you can, then you could have some increase in your success here
• If you’ve got a green background, that could be a win in the clickthrough increase
• If your image shares a clear story arc, or only a portion of your story, curiosity can ensue and arouse an eager want to get some resolve by finding out the rest of the details to the story

The above factors are at work with my above image.  Proof positive; it yielded a 9 percent clickthrough rate on the low end to a good day of a high 12 percent.  In this industry, that’s considered a stellar performance. 

Then, consider that performance in a more specific niche like weight loss; that means the above ad was outstanding since it had this kind of turn out.

If you want to be successful with the AWOL Academy coaching program, Iam of the school of thought that you’ll need greater proficiency in theunderstanding, and skill, to readily assess the performance of a Facebook Adand know when to take what type of action to make the marketing campaign workin your favor (if there’s a chance of it working at all). 

You’ll need to know more than what this program gives to you in itstraining platform – at least, that’s how I view things. 

Who am I that thinks I have an opinion about this? 

I’ve operated with paid traffic strategies through having sold physical products and affiliate offers, and free organic methods have been my forte with local lead generation for small business.

I’ve seen how both can deliver great results, but I’ve never actually seen a bad day with free traffic from organic search.

In the end, I have made the decision to walk away from affiliate offersand pedaling those products that I’ve never personally used, mostly because Iknow I can turn a higher, more reliable profit through lead gen with completelyfree traffic than I could ever see in the affiliate region with paid trafficonline. 

The AWOL Affiliate Option?

You’re going to get to a point in this coaching course where they notonly advocate, but teach you, how to tell others about the AWOL Academy viapromoting it as an affiliate marketer. 

Can anyone, then, make reasonable income with the training providedexclusively on affiliate marketing if the very company is taking time out oftheir coaching course to directly strategize – thereby, monetize – with eachand every student that comes into their program what it takes to get affiliatecommissions with the program? 

Are more students coming to the academy simply because more studentspromote it, or can it stand on its own as a highly valuable, heavy hittingcontent course that teaches people how to truly turn a profit online in thebest way possible over the internet?

If you’re coaching program is explicitly doubling as an affiliatemarketing option, I’d say you’ve just lost face in my eyes. 

Why foster an environment where students can’t tell if what you’reteaching them will work for other products, but you’ll still ask them topersonally testify that it’s king above other coaching programs and recommendothers to consider trying their hand at entrepreneurship by being youraffiliate?

It seems to be a vicious, endless cycle of recruiting affiliates whenno one is actually using the training to turn a profit on anything other thanpromoting the program. 

I’m not saying that’s what happens, but I’m asking the question – and Idon’t mind asking the tough questions! 

In terms of finding credibility with a coaching program…

I’d recommend discovering someone that has actually build a business onthe side of their efforts to promote a coaching program that you might evaluategetting involved in for yourself. 

I am upfront about promoting the local lead generation coaching program on the very blog you’re reading… and I clearly identify it as the #1 business to start online as a solopreneur. 

The difference, in my eyes, is that I’ve actually established myself as a credible testimonial for the coaching program because my company can be found by a quick Google search of IppeiLeads.com. 

I have worked hard over the last few years to earn a reputable,respectable income of $50,000.00 in any given month – and this comes in on apassive income method.  That means whetherI work on my business or not, I’m still raking in that level of income whetherI want it to or not. 

When you get started with the lead gen coaching, you’re going to learnfrom the same guy that taught me – and he has also generated high figures inthis same industry long before ever considering creating a coaching program forpeople like you and me to look into learning from. 

In it, you don’t exactly get the option to promote the coachingprogram; what you’re taught is…

• How to build a lead gen site
• How to Paste it to the Top of Google SearchResults
• How to Get Paid

Students come here to learn how to make money, and that’s what istaught in the same way that everyone else who comes into the programlearns. 

One question I often get includes wondering if this coaching processcreates more competition for me and the other students. 

If everyone were to enter the same industry and try to work with thesame small business owner(s), then maybe. 

However, you can do this type of business model in any city and incountless industries, meaning an endless supply of local small business ownersfor you to work with. 

How come not just anyone can promote this program? 

The founder of the coaching program, Dan (that’s his name), this is theguy who you’ll get mentored by – and he’s been teaching the program from thevery beginning. 

There are only 3 people that he has given permission to begin advertising about the opportunity. 

We were hand-selected by him since he’s familiar with us, we’re successfulwith the business model, and he knows our character, authenticity, and thatwe’re going to tell it like it is. 

We don’t want the integrity of the coaching program violated; this isvaluable information and we’re not going to just let anyone pitch the programout there to the masses. 

If you didn’t achieve success with this training, there’s no reason totell other people they can; we’re not open to having the blind lead the blindhere. 

While more profits could be made if more people were permitted tointroduce new prospective students to the coaching course, money isn’teverything and that’s not what we’re about here. 

If I were to have any long-standing issue with affiliate marketing, itwould be this very concept. 

People who pedal products as affiliates may have (and more often thannot) never tried – never considered trying – and probably never will try theproduct that they’re attempting to turn a profit with. 

As a result, their advertising probably isn’t up to the par that itcould be, there’s no heart in their advertising, and it hardly convinces anyoneto see the true value behind the product (especially if it’s something sovaluable that the target market can’t be without it). 

The non-genuine conduct of other affiliate marketing efforts suggestslow-quality in:

• Video production
• Content copywriting
• Poor testimonials (if any of them are actuallytrue)

All they want is a sale!  End ofstory. 

I hate to say it, but that seems to be the type of affiliate marketingthat is taught in the AWOL Academy when it comes to promoting the coachingprogram intrinsically. 

Think there’s a reason, now, that a simple search for the AWOL Academyonline can yield some poor experiences, not-so-handsome reviews, andnot-so-inspiring videos through YouTube and other platform?

I’m willing to associate this type of business model more to themulti-level-marketing experience (MLM) or the network marketing model –especially if the newbies in the business haven’t even experienced thepotential value that can come from the training. 

They’re still offered the opportunity to promote it – and that irks meto no end. 

I’m all for the hype man at sporting events, live televisionbroadcasts, and so on.  Enthusiasm can begreat when it’s in its proper place and implemented effectively. 

Sometimes, testimonials aren’t the most ideal situation for an extreme bombardment of excitement and hype.  If you don’t have anything of value to share, then why are you talking? 

Add to that, if there’s nothing of value that is being delivered to the marketplace, then I think it’s safe to assume that there isn’t anything of value in what you’re representing or trying to pitch either. 

Such is the reputation, in my eyes, with the AWOL Academy. 

They may have some awesome training in what they are deliveringcontent-wise. 

To all the boys and girls of the world, children of all ages, I pleadwith you not to fall victim to the promises of quick riches. 

If there are zero simple explanations or clear answers to methods, approaches, facts, results, or other details to help you make an educated decision of whether or not to buy into the coaching program, just do your future self a favor and walk away. 

Ask Your Future Mentor This 1 Question

Another gentleman I look up to is a very successful, well-accomplishedbusinessperson that specializes in educating others on developing personalskills and become valuable in the marketplace. 

Here’s his attempt to illustrate this question that you need to consider asking someone that you’re looking to invest in the guidance of. 

https://youtu.be/gvkw38aV2gQ?t=19

As a serial entrepreneur and multiple million-dollar income earner, I’drecommend following Dan Lok for some simple things that he can teach you. 

What was the takeaway from the video above? 

One simple question to ask: Hey potential future coach of mine, are youpracticing what you preach to generate money for yourself that you’re claimingI can do too in order to change my current circumstances?

If transparency is key, then here’s my lead generation business website as proof I’m in business: ippeileads.com.

The vast majority of what I do is generate leads for smallbusinesses.  All 5 of my teammates labordiligently to expand this company’s reach to help more and more businessowners, while also delivering on the quality that is provided to currentclients. 

While I’m comfortable where I am in this business model, I’m expandingmy horizons and building this blog to explore a new avenue of business. 

I have perfect confidence in our coaching program on lead generation because I live this business model, and the results that come from massive success in it, each and every day. 

Can Mr. Kanae claim the same for his business model in AWOL Academy?

I just can’t know for certain if he’s actually producing results withaffiliate marketing beyond what referrals he’s advocating his students to bringin for him. 

From engaging with the AWOL Academy content, I’m finding more and more evidence to support that the training program is extremely basic…

I have a hunch that the major income from the leader of this mentoring program could best be attributed to the marketing of this coaching program. 

You Can Have a Simple Way to Make Money Online

The laptop lifestyle can confuse a number of people that have eithernever heard of it or just have trouble grasping the concept. 

It’s not uncommon, don’t worry. There’s nothing wrong, it’s just an unusual business model. 

We hear rumors of people making outlandish claims that they can travel the world, own expensive cars, live and vacation in some expensive places, but the reality is that riches aren’t all about money. 

There’s more to life than just money; for example, how about some timefreedom to enjoy the profits you make from the work you’re doing…

Surgeons are some of the more gifted and well-compensated medicalprofessionals in the healthcare industry; there’s no arguing that point. 

They’ve worked hard, earned their stripes, and carry lives in theirhands every single day. 

They bring a high-income skill to the marketplace and deliverssomething that people are willing to pay top-dollar for. 

However, we can also agree that people in this profession are on-callso often that they really pay a much bigger price for the work that theydo. 

Attached to an old-school kind of pager, people leave importantmeetings at church, leave sporting events or concerts that their childrenworked hard to prepare for, and even walk out on anniversaries with theirsignificant other because they are caring for the lives of others. 

Unfortunately, that sacrifice comes at a cost that their family,friends, neighbors, and loved ones. 

There are large sums of compensation being provided in gratuity for theskilled trade that surgeons give. 

I think I’ve proved my point: money isn’t everything! 

Further, if money were easy, everyone would be having it by doing thesehigh-income skills. 

To capitalize on the example above, everyone would be a surgeon.

However, there are…

• tons of expensive schooling sessions
• limited residency training openings
• licensing requirements
• pre-requisites for school admissions acceptance considerations
• and tons of other things to consider. 

It’s simple to go to work every day and do what you’ve been trained todo; that’s simple and it’s another day at the office for a surgeon. 

Is their work ever easy?  I canassure you that it’s not. 

Shifting back to the world of online entrepreneurship, there are atleast a few dozen newbies on the internet claiming that they’ve got: 

• the next best thing that you can implement to turn yourself into an overnight success,
• with a secret tip,
• secret formula, or
• the exclusive strategy that only you can get your hands on if you take this action right now for a limited time. 

Let’s get real; they’re sending that out to more people than you. 

There’s nothing secretive or exclusive about what they’re trying topitch; they just want your money. 

You’re darn right I’m debunking this in a blog post – it pisses me offthat people like to exploit the emotions of people for their financialgain. 

I don’t have the number, but I invite you to think to yourself just how many of these ads were received daily – almost in a volume to be regarded as bombardment?

The method to turning a profit online is simple, but it’s not easy; if it were, you wouldn’t be reading this blog post and further exploring what I mean by making money through the internet is simple. 

Check this out…

If you really want to turn a profit online, just consider the level ofvalue you’re bringing to someone. 

How much value can you genuinely bring to the marketplace with theskills you currently have? 

I think it was Jeff Olson, the current Chief Executive Officer (CEO) ofNeurium International who, in a past position of employment, was noted forsaying that you can determine the size of a person by the size of a problemthat gets them down; further, you can determine of one’s compensation in directcorrelation to the size of the challenge they’re able to provide a solutionfor. 

If people are reading self-help books, yet their bank account hasn’tseen a profitable deposit in months, could there be a reason? 

Getting your mind right to hustle in business is only a portion of themoney-making game. 

Once your head is where it needs to be, the next step is landing askill you can bring to the marketplace. 

Yet another reason AWOL Academy isn’t for me; anyone can:

• fabricate landing pages from scratch
• buy traffic (regardless of the nature or caliberof the type of audience you’re getting attention from)
• tell other people about something they eitherhave dabbled in or simply haven’t turned any sort of profitable success storywith

In 2019, I wouldn’t call the above anything spectacular in the categoryof high-income skills. 

Maybe in years recent, you could have stepped up your game and lookedlike the hot tomalley of the marketplace but not in the current layout of thecapitalistic society, Jack! 

There are systems and software that have oversimplified a number of theabove tasks – so it’s not really a high-value item anymore if a business ownercan pay a monthly fee to get a simple landing page program (ever hear ofClickfunnels) to do the work for them with nothing more than a few simpleclicks. 

You wanna know the more challenging thing to do that not many knowabout or can do well? 

Here’s your tip: drive free traffic to businesses that want theattention from targeted, ideal customers! 

That’s it: you can land tons of success if you figured out how to dothis one, unique skill. 

Sure, there are tons of people and companies in the marketplace that“claim” than achieve results with something like this, but I know their gameand their business model. 

When an SEO (search engine optimization) firm lands a new client, theywanna build things as slow as possible to keep the cash flowing. 

It’s from a standpoint of fear; they’re afraid that once the businessowner sees their business name reaching the top of the marketplace online, thenthey’ll think that the job is done and tell that company to take a hike. 

The reason that company was hired in the first place, however, was toget that company an expanded web presence. So where’s the problem here? 

The problem is in the poor quality of workmanship and service deliveredby those so-called expert firms that claim they can deliver the result for acouple hundred bucks a month. 

By the way, in this industry, you get what you pay for; and the qualitymight not be worth the squeeze, if you get what I’m saying. 

Local lead generation can be regarded as a definite, high-level, lucrative skill because you can bring clients in for a business owner to help, thereby giving them more profit share and market share over the competition. 

How is it so profitable over affiliate marketing? 

Simple answer: You’re no longer paying for traffic with paid ads; thefree, organic, targeted traffic is all you need.

Prior to Starting your Online Business, Find Your High-Income Skill

Ever hear of people in the entrepreneurship space like:

• Dan Lok?
• Gary Vaynerchuk?
• Grant Cardone?

Are any of these proficient experts, and well-compensated digitalmarketing and sales officionados pedaling someone else’s products that they’venever tried before? 

Of course not!

They’ve taken the time to develop their own nature of services andproducts that deliver profit margins close to the tune 80 percent (or somethingelse equally high). 

What have they done to get to where they are today?

They’ve put in the time, earned their lickings in the business world, and perfected their craft to where they can deliver high levels of value to their intended audiences. 

They’ve even gone through the process that they themselves preach:

• Hustle and grind
• Learn valuable skills that can pay you for life
• Become valuable to those you wish to serve
• Hire a mentor that can guide you in the way youneed

This is how they’ve become so successful – but they weren’t a successovernight. 

I’m bringing up Mr. Lok in this blog post again because he does a greatjob explaining how one high-income skill can be the ultimate key to yourdefining success in your investment in which coaching program you decide to gowith. 

I invite you to listen to what Dan Lok as to say on the matter of ahigh-income skill:

https://youtu.be/cEk8Ny4ey0E

What I have done for the last few years – local lead generation – is my high-level skill. 

• It’s predictable in the level of income you cangenerate
• The results can be measured and repeated
• Others are willing to pay a high price for youto do this kind of work

Most people in the affiliate marketing game can’t stomach $10,000 in asingle month for a positive, net return of their investment (ROI) because a lotof them haven’t even landed a profit of $1,000 or $2,000 in a given month. 

If someone in the affiliate marketing space then transitions to implementing paid marketing strategies in hopes of accelerating their success rates, all I really see them doing (especially from personal experience –

Remember, I ran paid ads for affiliate promotions prior to exploring AWOL Academy and under exclusive guidance from a super affiliate marketer I hired for 1-on-1 direction) is digging into their profits instead of making some. 

When you include paid traffic strategies into the affiliate world ofentrepreneurship, you’re just adding a layer of unpredictability between yourhopeful profits online and your own bank account. 

Let’s say you actually land $10k in your first month of sales…

There’s nothing stopping the marketplace from only returning less than$1,000 the next month – even if you’ve worked just as hard as you did for thefirst month’s large return. 

There’s nothing to say that you can only make enough money to breakeven, or even operate at a loss that month. 

When it comes to affiliate marketing and leveraging Facebook Ads tohelp your promotions along:

• Your business model is officially outside ofyour control
• Facebook is in control of who it sends your adto (regardless of if you turn a profit, or not)
• Can you really rely on this business model andlabel this a high-income skill?

Conclusion

Since being in the affiliate promotions industry for as recent as ahandful of months ago, I’m rather clear on what does – and doesn’t – work wellin 2019 to turn a side-hustle type of profit online. 

What I mean is: for it to work for any of us, we’d want the profit tocome in abundance without the added stress, costs, or expenditure of valuableresources (including time). 

With the AWOL Academy, I just couldn’t find anything in there that Icould simply take a quick glance at, and say to myself “I can turn a profitwith just that one detail right there.” 

I don’t remember what the cost of this program was when I actually paidfor my entrance into the coaching course, but I can say that if you’re stillinterested in this program then it’s probably best for you to set aside someadditional marketing dollars in your start-up budget. 

This mentoring program admonishes the use of paid traffic strategies inorder to get attention for your affiliate offer. 

Even then, there’s no guarantee that your Facebook Ads are honestlygoing to return any amount of profit for your time and expenses. 

Without the refinement down to perfection, there’s a very good chancethat you can easily kiss your advertising budget goodbye and never see areturn; even then, experts still get it wrong sometimes – such is the nature ofthe affiliate marketing industry, I guess. 

If you want to take on this challenge, I highly recommend exploring another coaching program or training course that helps you know the intricacies of the Facebook Advertising platform long before you pick up the AWOL Academy. 

Even then, I still would have a struggle recommending this program to anyone. 

In the end, perhaps, using paid traffic to generate results online isn’tthe best option for a newbie. 

Add to this distaste the fact that even the freshest face in the Academy gets to promote the program right away. 

There are no filter processes to enter into, no qualifications to achieve, and no demonstration of proficiency before pitching the program to another. 

It’s hard for me to bite on a program, that welcomes people who have notestimony of the capacity or depth of this program to produce results for a newmember, that asks every member (from the top downward) to spread the news ofthe coaching program as fast as possible. 

This presents even more murky waters to try and look through for clear details and assessments on whether those people are speaking good things about the coaching program due to their own positive results or just to make a buck off ya. 

Such an incentive – affiliate marketing of a coaching course – moves students to try and earn a high commission off of something they personally haven’t achieved any sort of result with:

I’ve seen this, personally, in my friends, family, and neighbors attempting to pitch Multi-Level Marketing (MLM) and Network Marketing products and business opportunities onto me. 

I’m having trouble finding the AWOL Academy to possess high integrity –and the coach. 

It’s clear that the head honcho of the program, Mr. Kaela Kanae, knowswhat he’s doing when it comes to trying to turn a profit through the promotionof a coaching course. 

When it comes to being an affiliate marketer, I’ve yet to see evidencethat he’s confident in his abilities to deliver a result with a digitalpromotion of a product or service (save his own coaching course; let’s get downto brass tax here). 

If you’re a skilled marketer and have some tricks up your sleeve – like implementing psychological triggers in a video to move someone into a decision to buy – then I say use what you’ve got. 

You’ve gotta make a living too, and maybe selling coaching programs is how you get to eat. 

For a charismatic person with a portrayal of self-confidence in hispromotional videos, it’s no wonder that people make purchases off of hismarketing efforts. 

• Ideal mansion of a home in the background
• Introducing tripwires (what I call low-valueproducts to get people in a buying mood and in the door)
• Some smiles and good stories

Then, he’ll do everything he can to introduce you to some upsell opportunities. 

The above are all very well done, and refined, in the marketingindustry as proven tactics to sell like the best. 

In seeing a lack of high-level strategies within the AWOL Academy, but still inviting students to promote it, I’m going to go out on a limb and guess that Mr. Kanae has greater strengths in selling –

This could especially mean his digital, high-ticket valued mentoring programs.

Does he do better at selling his coaching program more than what he’s attempting to claim he can teach; I’m specifically referring to affiliate marketing. 

The affiliate marketing scheme has changed over the years; thelandscape is completely different now. 

In the digital era we live in, the marketplace can change rapidly – andcontinues to evolve. 

That means this guy (who founded AWOL Academy) could very well have been an outstanding promoter of affiliate products and services, at a time when the internet was allowing this game to be so easily taken into profit-mode. 

My guess is that, at some point, the landscape may have shifted so muchthat he chose to get out of it but wanted to bank on what knowledge he used wayback when; this could be what led to him establishing the AWOL Academy in thefirst place. 

I will gladly urge anyone who is seriously considering starting anonline business…

Consider the long-term option of the closest thing the marketplace has to set-and-forget, profitable strategies in digital marketing from free organic traffic results:

Local Lead Generation! 

The awesome thing about this business model is that it’ll quickly weed out those impatient folks in the industry; then again, they probably won’t stick with anything in their lifetime; long enough to turn a profit anyway. 

Yes, it can take some time to build up your base of successful income with your side-hustle. 

It took me around 1 year of daily grinding and solid work to step away from a $35,000, unforgiving 9 to 5 that had me freezing in the winter months at the depths of the downtown spaces in Detroit, Michigan. 

I wasn’t an overnight success; and I remember most of those days, theemotions of frustration, confusion, hesitation, wondering if I was going tomake this work. 

The alternative was to quit and go back to a laughable salary at a jobthat didn’t like me much anyway; I wasn’t having that. 

I refused to let that be my only option – there had to be somethingbetter to this life, and worked at this business venture until I achieved whatI was looking for! 

You can turn a quick sale in affiliate marketing with the launch of aFacebook ad, but that platform is going to dip into your profit margin andleave you working more but turning less of a profit. 

The business model isn’t worth the sacrifice… believe me! 

In addition to not having a clue about the product you’re being recommendedto promote (if any) in the AWOL Academy, you still haven’t tried it foryourself (most of the time) and there’s not much to say other than talkingabout the facts of what it is and what you’ve been told the results could befor a buyer. 

Add to that – you haven’t made your own product or service, or even ahigh-income skill (as a brand new entrepreneur online) to bring to themarketplace and share with someone so you can be compensated for producing adesired result. 

When you don’t have your own high-level skill to generate free web traffic, most people choose to pay for some quick action and getting leads flowing right away. 

All that proves is that you’re also becoming just like the people that wanna turn a quick buck instead of adjusting based on a new high-level skill that you’d like to develop. 

At the end of the day, Affiliate Marketing makes Facebook and the people you’re promoting the products for tons of cash while you pony up to the risks involved – all without any form of a guarantee!

Maybe you’ll make some money, and there’s definitely no base salary provided; you get a 100% commission experience you can talk about when you’re old and in a rocking chair with elderly peers.

Here’s an alternative option to affiliate marketing…

Establish your own high-income skill, or join us in our lead gencoaching program to develop one that can make you a very valued member of yourmarketplace; then money can come to you. 

From this previous week alone, a handful of business owners from allover North America have asked me what my pricing model is for providing themwith lead generation.

This is proof that there are people out there looking for you to helpthem – just as they’re flocking to me to get some assistance with that they’relooking for.

And what are they looking for? 

At the surface level, they’re hoping to acquire more customers. 

But why? 

Maybe they need more revenue to keep their doors open or catch up on some back rent for their office space.  Looking for the most affordable Microsoft office product activation keys? Check this site.

Maybe they need to fix a service truck or improve some processes withintheir operational practices, and some purchases with added revenue can make allof that magic happen for them. 

But why? 

Does the owner have something to prove to someone that they can hack itin the business world? 

Will they be seeking to be recognized as the top dog in themarketplace? 

Are they hoping that natural growth and helping more customers willincrease word-of-mouth advertising? 

But why? 

Does the business owner wanna move the company into a larger space tohelp more people in their marketplace? 

Are they on a mission to make sure all customers in the area that havea specific need get heard form and helped with ease? 

Do they want to generate enough revenue to hire an office manager andstep away from running the business day after day?

Are they looking to take their family on the vacation that they’vealways wanted but couldn’t for the last 10 years because they’ve been slavingaway at their business and trying to make it a success with old marketingstrategies in our digital era? 

Any number of reasons, or a combination of them, could be the reasonsthat these business owners have found me online and reached out to me for aprice quote. 

They’re not reaching out to me because they want to throw money awaycasually. 

There are business owners that see the value in implementing digitalmarketing strategies online – and I’ve delivered proof, including how I walk,talk, act, and present things, that I know what I’m talking about. 

It’s that confidence that I can deliver on the value I am claiming Ican deliver that might inspire these people to trust me enough to reach out tome and ask me to help them with their services. 

Maybe an old or current client referred these business owners over tome because I’ve done such a good job in the past. 

Maybe I’m the newest face they’ve seen in their neck of the woods andhave no idea what this marketing business online is about, but they’reinterested and must have discovered something good about it in order to reachout to me.

When you have the high-value skill of driving sales through free,high-quality traffic with the internet, you’re no longer some guy that a personhires. 

If you’re “that guy,” then remember that people fire “that guy.” 

You’re not “that guy,” you’re someone important because you’re the bill that helps businesses like theirs to pay all of their other bills. 

It’s easy and quick to launch a Facebook Ad. 

It’s easy to train, easy to explain, and easy to implement. 

Perhaps that’s the reason behind countless people seeking to launchtheir advertising agency; it’s easy to start. 

That could also be why there are more and more self-proclaimed expertscoming out with Facebook advertising agency coaching programs. 

These people are even proclaiming that they are the expert in theindustry that should be trusted and can teach you – yes you – how to developmassive profits knowing nothing more than how to turn on a Facebook Ad for alocal business. 

As far as I’m considered, those overnight wannabes can stuff it. 

Anyone who is worth their weight in the world of business will own upand tell you that this industry is hard work. 

My mentor in the local lead generation coaching program once ran a marketing campaign that openly stated a deliberate call to action to tell people to go away. 

It’s true!  He told people in hismarketing campaign all of the reasons why this program:

• Is hard work!
• Requires a high business investment!
• Involves a lot of time dedicated to learning anew high-income skill!

The list went on and on of reasons why people shouldn’t get started inthis business model. 

It was the most ridiculous thing I had ever heard of; why would someoneactually want to push prospective buyers away from a high-ticket coachingprogram that can yield a few grand on someone’s pocket for a telephoneconversation that can last anywhere from 15 minutes to a half-hour? 

In the end, it doesn’t matter what you’re selling or trying to bring tothe marketplace to help people with. 

If you haven’t tried the product or believe in it, then there’s noreason to be pedaling it. 

If you haven’t had success with affiliate marketing; there’s no reasonto pretend to others that they can have success with a coaching program thatyou’ve conjured up just to make money off of them with. 

If you haven’t had success with Facebook Ads, why would you open up amentoring course that advocates you can teach people how to achieve the levelof success that you’ve never seen personally. 

That’s like leading soldiers into battle when you’ve never been in onefight in your life – not even on the school playground in elementaryschool. 

You don’t know what to do when stress hits you.

If a curveball that you didn’t see comes out of left field, do you knowwhat steps to take to win over the sudden adversity that comes your way inbusiness?  

As a coach, you also need to be available to direct people on how tosolve the problems they may encounter in their business venture; and if you’venever been in the trenches, then how can you direct them to overcome thosechallenges. 

Bottom line: Make sure you know who your coach is before you buy intotheir philosophies of how to turn a profit with a side hustle that you want tostart online. 

Why I Love Local Lead Generation for Making Money Online in 2019

Down and dirty – here’s how awesome this local lead generation business really is. 

Yeah, I’m making $50k every single month on a passive income. 

Yeah, I don’t have a 9 to 5 anymore. 

Yeah, I don’t live in the bone-chilling cold of a low-rent apartment complex in Michigan that has the downtown smells and no heat, with window cracks letting the gusts through to make me rethink my life choices underneath a stack of blankets that aren’t doing anything for me at the moment. 

Yeah, I don’t have to wade my happy tail with low-cut dress shoes through 2 feet of snow for an entire mile in Detroit just to get to work – and have it snow more during the workday just to go back to a cold apartment with wet feet and hope the gas is working still so I can turn on the stove and get some heat in the living space. 

Now, if I wanna make more money, here’s how simple it really is:

1. Make a lead gen site real quick
2. Superglue it above all the non-competitors in the marketplace
3. Get Leads
4. Send to business owners
5. Rake in the cash every month for years to come

In fact, this awesome $750 per month lead gen site has been paying mesince 2014! 

Take a look at it right here (see below):

That was posted up in Lansing, Michigan and sends buyers to someone Irent that website out to. 

As long as they keep renting it, I keep profiting off of it. 

It’s bringing them more customers – do you honestly think they’re goingto stop paying me? 

Not even slightly; they are okay with having more people calling themregularly and asking for limo and party bus rentals. 

This is what lead gen has been able to do for me. 

Additionally, here are some generic hot points that I get to wake up toevery day and enjoy:

• Hardly any competition: tons of niche industries and local cities across the country to choose from
• Outside of the United States?  No problem!  Some of our students are hitting amazing levels of success in performing this same business model in countries all across the globe
• Work where and when you want – you’re the boss of your own business; it’s all your call
• Wanna quit your job?  Start this on a part-time basis, build up a side income and then enjoy having more options when you’re ready to decide how you wish to spend your time
• Simple business model: send leads, get paid, repeat
• Wanna make more income part-time than most doctors and lawyers get to see during their full-time job in annual income?  Do the work and you can make that a reality
• Duplicate the business model of Airbnb and Uber: refer business and take a sliver for your delivery

At the end of the day, there are countless small business owners whoreally don’t know what to do with the internet, but they hear the storiesalmost daily of how the top person on Google is making all the money. 

They also know that the top guy on Google is their competitor and alsomaking more money than them. 

They want more business, they just don’t know who to trust in thismurky world of coaches, mentors, so-called experts, and other people thatreally can’t deliver the kinds of results that people in our coaching programare providing regularly to small business owners that really want our help. 

Not everyone is going to get what we’re offering.

Not everyone wants to leverage a web presence to bring in morebusiness. 

That’s fine; we’re not looking to help everyone. 

However, there are some businesses that are hoping to find someone, just like you and I, in short order –  

Someone who knows how to deliver results like we do, with acall-tracking number so we can show our worth at the end of every month basedon the number of calls we brought in through our lead gen sites. 

Instead of allowing a small business owner to close, give them a chance to keep their dream of owning a business alive! 

Flood a local business owner with tons of buyers so you can start raking in recurring, passive income like this, too!

Most people simply don’t know how to use free traffic to their advantage, and that lack of knowledge in the marketplace puts students in our lead generation coaching program at a strategic advantage. 

You’ll learn the skill that not many know but tons of people want inyour marketplace. 

Specialize in what we’re teaching and you can be the go-to expert andcompetent specialist everyone appreciates and raves about.

Oh yeah, and get paid handsomely for what you bring to the table! 

Pretty awesome, huh?

I’m ready to hear from ya and get your questions answered! Let’s Go!

I appreciate your swinging by to catch a little bit of insight from my perspective on this business opportunity online. 

With Sam Ovens, it’s more of a training program that seems more destined for people to either…

• Done For You (DFY) option for a client to request that you provide a valuable service
• Consulting – which is a business model for you to go in and, for a high-value price, you can inspire someone with information to enable them to get along in an endeavor that you could have done for them, but instead, provide them with the knowledge and resources to take on the challenge of their own accord after you’re consulting session(s)
• Online Coach or Mentor – where you get to be someone that records information, posts it in a membership website and allows people to have access to your training videos for either a monthly fee or a large, upfront, one-time cost that seems to be targeted at higher ticket levels

I’m happy to share with you what I have found to be included in the cost of Mr. Ovens Consulting Accelerator program and, further, help you to find out who this course would be for (and maybe we’ll touch on who this might not be for – I haven’t quite decided on that just yet). 

Like all blogs on this website, I make every effort to deliver an unbiased review of the mentoring program, but I am human here and not above making a mistake unintentionally –

Feel free to take it with a grain of salt but, please, also understand that I have achieved some success in business online…

A few years ago — and not that long ago — I open ed my own internet based business under the local lead generation business model.

As a result, I now rake in close to $50k month in and month out.

I’d like to call that success, especially since I’m living the laptop luxury lifestyle now — something that I honestly thought was a myth until my income online helped me to quit my 9 to 5 only a year after getting started.

So I do have a unique perspective on what the program could offer you when compared to someone that hasn’t quite achieved a level of success in generating income by way of technology and the internet. 

That’s not to brag, but that is to say that I may look at things a little differently than the average Joe – and there’s always a benefit in seeing something from another person’s point-of-view. 

I’m interested in providing you with the pros and cons, which will hopefully also entail the nature of Sam’s approach and what might be beneficial for you – and what maybe could have been included to round out the package and deliver something you can profit massively from (if there are any items that could be beneficially tacked onto the training course). 

With a consulting business model, like with anything, you can always look something with a good, better, or best aspect, but the bottom line is that there are opportunities everywhere – so we to look at what each coach or mentor that’s being evaluated are doing well on this blog. 

If they weren’t doing something beneficial, then they wouldn’t have success stories of their students to share; and they do.

Who am I?

I’m the guy writing the review that has amassed a handsome $50,000.00 in passive monthly income from a butt-kicking business model called local lead generation. 

In addition to the awesome income, it’s allowed me to buy back a lot of my time that I’ve originally spent building my online business – so I have hired a team that works for me and gives me more time freedom to write reviews here for you. 

That gives me more time to establish revenue streams like this tree service lead gen site which pays me a high-income on a recurring basis for the work I’ve done one-time. Check it out below here…

The hopeful purpose of this blog, however, is to provide some insight and help you make smarter decisions about where to spend your time and hard-earned money when exploring business ventures from home on the internet. 

If you’ve never started one, then welcome to the one place on the world wide web.

I’m hoping your review here will deliver you with the most information around.

I’d like to contribute to your due diligence research and help reduce the time it could take you to figure out just what would be a great fit to launch your first side-hustle if you were to invest in some guidance by way of a coaching program.

You know, the kind of gig that can provide you with the peace of mind that stems from confidently generating part-time income without adding a second job to your daily regimen.

On the other hand, someone else who might be reading this could be someone who already enjoys success in business ventures of their own – whether online or not – and are simply considering expanding their already successful portfolio of business ventures. 

Welcome one and welcome all; I’m glad we can engage in some friendly, mutually-edifying dialogue here. 

The method of approach that Mr. Sam Ovens seems to give includes being the person in the middle that relays resources and allocates business like a hustler of sorts.  That’s not to say that this business model is in any bad way… it’s just uncommon. 

We’re used to engaging in work where we trade time for dollars – imagine if I hired someone to write this blog post for me; I would pay them x amount of dollars to delivery amount of results. 

This isn’t math class so I won’t go much further than that, but I want to help bring some awareness to what we are all accustomed to when it comes to the traditional methods of earning a living – we’re employees.

In the business world, what we get to do is create our own patterns by which we live and operate, which includes methods of approach to fulfilling a similar task that other competitors might have figured out. 

Just like the good old John David Rockefeller of Standard Oil accomplished so many years ago, he figured out how to undercut the prices of the competition and earn the business of his competitor’s clients. 

I’ll leave that for you to decide if that’s considered unethical or just aggressive, capitalistic business acumen. 

What I’m here to discuss, however, is the method in which Sam Ovens prefers to recommend doing business for the students that purchase his premium training program called Consulting Accelerator. 

In a nutshell, here’s what I can gather about Mr. Ovens recommended business model for his students:

• Establish a list of pre-arranged sales appointments
• Connect with the prospective buyer
• Close the deal and collect payment (thus, the simple art of sales)
• Outsource the labor to a third-party and pay them a portion of the proceeds
• Pocket the rest (after costs of doing business of course; we have to remain ethical in our operations here)

Like his recommendations, I have hired some team members to perform some of the other mundane operations of business – like accounting, etc. 

Some of the work I enjoy doing and would prefer to stay engaged with. 

I’d echo that same advice to anyone else looking to get started with an internet-based business venture:

Do what you love and you’ll never work a day in your life.  If there’s an aspect of the business you enjoy, outsource the parts that you don’t enjoy and look forward to going to work for yourself every day of the week. 

Now, on to what more about Mr. Ovens: the man behind Consulting Accelerator…

How Sam Ovens Evolved into His Understanding of Consulting

Hailing all the way from his founding roots in Australia, Mr. Sam Ovens got his great start in facilitating the needs of local small businesses via expanding their online presence thru designing websites and mapping out plans to deliver results in internet marketing. 

What may not be so common knowledge is that Mr. Ovens hardly performed any of the actual labor of delivering the products or results of those business agreements made with high-paying business owners. 

In order to move such a business model forward, Sam had to first know what he was talking about by…

• Studying up on the industry he was laboring in
• Understanding the language, terminology, what was possible with digital marketing and an online web presence, common pricing points, objection circumvention, and more
• Build a network of experts that would assist him in his efforts
• Agree to compensation plans for his teams and acquire buy-in from his prospective clients

As any growing business can hope for, Sam’s reputation preceded him as his company and reputation in Australia grew and grew. 

Thanks to the close internetworking of the world wide web, word got around about the results that Mr. Ovens was achieving for small businesses. 

People would seek him out and offer a consulting fee for this ever-learning, ever-business growing young lad to come in and instruct the marketing team or the business owner on what he knew with how to deliver results – the ideal result being to utilize a web presence to acquire more business for the company’s bottom line. 

How can someone that no one had ever heard about all of a sudden be the person that people are paying tens of thousands of dollars for a little bit of his time?

It’s a straightforward answer, really…

Sam developed his knowledge and skill of business management, being the middleman of his industry, and what all aspects of growing a business with the help of the internet were required in order to achieve the desired result. 

After multiple successes, people sought him out to see if he could assist them in accomplishing for their business what he had helped so many other businesses to do before being found by these new perspective, hungry business owners that sought one thing: results! 

And Sam had a track record of getting results for others, so maybe he could do the same for them. 

In other words, Mr. Ovens turned himself into someone with a high-income skill that could deliver a result, thus making himself extremely valuable in the marketplace because of the value he could bring to the negotiation table. 

Beyond the consulting phase of his business model – meaning he could instruct companies or individuals (1-on-1 consulting) – Sam then shifted his focus to grouping clients together in a coaching style of mentorship. 

His master-class style of training would edify audiences – both large and small.  People would actively seek him out and pay a handsome penny to hear about what he had to say. 

Ultimately, the Consulting Accelerator was the next logical progression in his opportunities with business.

By design, Sam Ovens was positioned (better than ever) to help more people without exhausting his time since countless people were trying to throw money at the guy and ask them for exclusive help. 

Let’s see if we can get a series of photos here to try and reconstruct the progression of Sam Ovens’ career in a pictograph form… This should be fun…

Sam talks about a severe misfortune in the online coaching and mentoring world that exists, and he probably illustrates it this way due to the great disservice brought about by unknowledgeable, self-proclaimed experts.

It is rather bothersome how some of those people — who can afford to pitch training programs but don’t really know what they’re talking about — try to pass themselves off as the go-to experts in their respective field(s) simply for the sake of hoping to swindle you into giving them some would-be profits.

I’m not gonna lie here; I really appreciate his mentioning something to that effect, and add that I couldn’t agree more! 

If someone doesn’t actually learn a skill, let alone master it then compose an online coaching program to mentor others in that skill, then I believe it’s safe to identify such behavior as premature and inappropriate. 

To your misfortune, now, there are tons of people online that are trying to pitch their own rendition of “Join this program and make tons of money”.

In the grander scheme of it all, you can end up receiving (more often times than not) falsities from people who are:

• none-the-wiser than yourself about the same topic they’re presenting
• probably aren’t competent in their field, and
• would rather take your money than help you succeed. 

We see it everywhere now, especially in the physical products marketing spectrum of Amazon FBA Business, dropshipping, Shopify, and other e-Commerce approaches to turning a profit online; it’s a borderline pandemic – well, that might be an extreme illustration, but not far off from being true. 

I can appreciate the allure that comes from someone hoping to begin their own coaching program.

• You can scale it out quickly because of the low start-up cost requirements (there really isn’t much)
• The time investment can be a pain because it can take hours to record, then record, and then record for multiple takes all these videos that you would hope to get just right for your customers
• Modeling others can be its own form of flattery, but to compete with experts could probably make you look like an expert too
• You only have to make the course one-time, post the videos, and then design the membership website
• Charge admission for a high-ticket price and all you have to do is process payment, and follow that up with a password registration
• BOOM!  You’re done and you’re officially a self-proclaimed expert with an online coaching platform to market to the masses

However, one has to question why some other people are jumping into the business model when they probably haven’t had as much success – let alone enough proof for success – to be regarded as achieving a mastery level of experience in their respective discipline… especially with what they’re trying to coach others in being proficient with. 

My claim against this trend is as follows…

I identify a trend like this as somewhat of the blind leading the blind – especially in a metaphorical sea full of frauds. 

There’s absolutely no logical sense behind entering the “wonderful world of coaching” simply because you can’t generate an income with the business model you’ve attempted and personally failed at. 

If I could give a #1 piece of advice to anyone that is exploring the wonderful plethora of coaching courses out there – and hoping to find one that is credible and worth investing in so you, too, can turn your side-hustle in an entrepreneurial dream come true of a successful business venture (without adding an extra job to your time)…

I would suggest that you evaluate the people who are pitching you a coaching program that claims you can invest and learn how to turn a profit with them online and see if they actually have their own side-hustle that produces a handsome income for that self-proclaimed coach above and beyond the coaching program itself. 

We can only hope that those coaches in the world wide web have developed enough of an education base where they know how to tweak objectives and methodologies to work to our advantage and help us produce our first few dollars online because they had successfully done it for themselves first. 

In addition, we also hope that these methodologies have worked for other students that they have coached and/or mentored in building their very own side-hustles to be able to testify to the tactics, techniques and high-income skills educated on in the coaching course – so that you, too, could invest and build your own profitable business, too. 

In a last-ditch effort, it might be rude to ask this to someone and I haven’t met a coach that would actually do it, but I would like to stake the claim that if you want to take the advice of someone who claims to be an expert – and they sound so incredibly shady that it’s hard to believe a word they’re saying or they have so little proof about them that you can’t make out heads from tails…

Challenge the self-proclaimed coach and ask to see proof of their having generated the level of profits that they advertise to have produced for themselves with the strategies they are trying to ask you to buy into. 

Even then, you may not get an honest answer, and with digital technology and screenshot/photoshopping software, it’s still hard to believe some people sometimes. 

That’s really unfortunate though. 

The bad apples in the mix give credible people like my mentor a poor reputation that they never wanted to have in the first place. 

When I found my local lead generation coach, he was down-to-earth, I could relate to the guy, his story made a lot of sense of how he got started, and he had actually walked what he was talking about for years before I had ever heard of him. 

I’m really glad I resonated with his message and chose to get started because it wasn’t long after that I was producing more on my side-hustle in local lead generation for small businesses than in my full-time job of a measly $35k annual salary. 

By the end of my first year, I was making $10,000 every month in passive income – meaning the money was coming to me whether I wanted it or not, regardless of if I continued to work on my side-hustle or not. 

The success stories were of real people, not paid actors. 

The Private Facebook group was filled with people who spoke the language, communicated landing success, and you could just tell that everything was right as it should be to acknowledge that I had made a wise decision. 

I’m not saying don’t give something a try, but I am inviting you to do your homework and make sure that who you’re taking advice from has achieved the type of success that you want to reach after. 

I really appreciate the phrase that success leaves clues, and if the people I was getting acquainted with were living in a better situation than I was –

If they owned or rented something with better conditions than a run-down apartment in downtown Detroit that let the cold seep in through the wall cracks and window seals on a breezy, bone-chilling 0-degree wintery day, then I knew there was some value to what was being presented…

I knew that there were opportunities ahead if I just kept my head down and grind every evening. 

Fast-forward to today, I’m now raking in well over $50k every month, I have full control over the lead gen sites that leverage free traffic for me to profit off of without having to do anything with them (in terms of maintenance), and I get to spend my time investing in courses like this so you can get the 4-1-1.

Bottom line here is to perform your due diligence and ensure that these people have done the work to achieve the level of success that you want before you invest in the knowledge to develop the high-income skill that you believe you can duplicate to have equal or greater results with. 

It’s a bold move and takes courage and confidence to step into the world of entrepreneurship – whether it’s online or not.  However, if I never did this, I would still be working at that dead-end, $35k salary dead-end job and shivering on those cold winter nights, just to wake up and walk to work in deep snow.

I’m glad I don’t have to walk in snow anymore if I really don’t want to! 

You too can make a chance if you want to explore our coaching program where we teach you exactly what we did to amass our success and you can duplicate what we’ve done to create success for yourself.

Do I Have to Consult for Businesses?

This could sound a little ambiguous, but roll with me here for a moment. 

With my lead generation business model, I really don’t do any of the highly technical, manual labor anymore. 

Essentially, here’s what I started doing only a few years ago to get my feet wet in my high-income skill of generating leads through free organic traffic from search results to local small businesses:

1. Quickly piece together a lead gen website
2. Rank it with to the top of search results like superglue
3. Send leads to a local business
4. Profit massively!!!

Now, I have people in my organization that do things like this for me; I ask them to do it and they hook me up (for a fair price, of course).

In fact, I’ve got 4 real people on my payroll, 2 of which are virtual assistants (VAs) at a distance (the Philippines) but they all are under my company name and work directly for me. 

That means I’m not exactly outsourcing in much like what Sam Ovens teaches – or preaches, as it were. 

That’s not to say that Mr. Ovens business model is “wrong” or “right,” it’s simply a different way of doing business than what I am accustomed to.  They both do the trick – which is to turn a profit in an ethical, long-term way – so it’s really up to you to do decide what is a better fit for you. 

I will include the fact that my profit margins are significantly higher than most that trend more toward the outsourcing type of business operations. 

How, you might ask? 

Since I’m not referring the business out to a different company, I can provide better quality control over what gets done when my good name and reputation are on the line to my clientele. 

In terms of scalability, I can still expand my business out as much as I’d prefer. 

Anytime you shift from a person-dependent program to a system-dependent business model (thank you, Mr. Henry Ford, for the assembly line, system-operation business model), you can free up your time to build your business as large as you’d like. 

I’ve hired people who I know are very competent and skilled at their respective trade – so that allows me to focus more on the things that I know will generate more revenue and expand what I want to have done in my operation. 

• Build more lead gen sites
• Build this blog: webmarketing123.com
• Bring value to everyone I meet and interact with (either through this blog or in prospective client meetings to help them build their businesses, too)

I’m not going to knock it, though; outsource if you’re into…

• Not having the work done in-house
• Comfortable with shelling out larger portions of your profits (thereby reducing your profit margins, but we don’t have to get mad at our money if we don’t want to)
• You encounter someone who can deliver on time and at the level of quality that appreciate (meaning delivering a product you can feel confident providing to your client and best feel that it reflects positively on what you would have done yourself if you hadn’t outsourced the work)

For me, I’m rather pleased to have built and designed my business to be in my position and having learned the high-income skills that I have no hired out for.

I’m still the middleman, of sorts, but I simply have a more thorough, working knowledge than what Sam Ovens identifies with having the competency for when he got his start in serving local businesses.

Why am I happy to know the inner workings of what I’m now hiring out for?

If I know what I’m hiring others to do, I feel a greater sense of confidence in what I’m looking for in the people that I’m hiring out.  We can discuss in greater depth later, though.

If you want to be an entrepreneur, then – in my opinion – you’re better off honing your skillset. 

Yes, I will gladly promote the lead generation coaching program that has given me so much and helped me get my great start in generating a solid income online. 

It’s also the coaching program where we provide students with the raw, unadulterated skills that I learned only a few short years ago of lead generation for small businesses. 

However, I do this in my spare time, and in addition to expanding my own local lead generation service for the same target market that I’m teaching others to reach out and help. 

Am I generating more competition for myself?

Not necessarily. 

I mean, sure there are vantage points where students may end up randomly building their lead gen sites in the same industry where I’m currently helping business owners and generating my own profits. 

Although, there are tons of cities and industries to select from – there’s more than enough businesses to help and profits to go around; I wouldn’t be worried.  

Besides, the internet and the world of small businesses and local service providers really aren’t going anywhere anytime soon, so I’m confident that my side-hustle is secure and my entrepreneurship has a long, bright future ahead of itself. 

I can attest that the primary coach of this lead gen coaching program performed some 1-on-1 coaching prior to collecting his thoughts and skills into a video training which we now know as our online course; he’s also contributing to other businesses in a consulting fashion. 

The ultimate proof of strong performance comes from that first stage of the evolutionary chart (see above) and that what my coach did in the very beginning (long before the coaching program was a thought in his mind):

He provided Done For You Lead Generation Service for small businesses – just like what he taught me and exactly what I’m referring to now with you.   

See, when you hone your high-income skills and live in the trenches of delivering results for your customers, you’re building your reputation and trust in the world of entrepreneurship. 

You’re walking the talk and practicing what you preach, which I think establishes the foundation of what can turn someone into an epic consultant or coach – perhaps even the best in the industry.

I’m a firm believer in rolling deep with what you offer – meaning that you know what each phase of your coaching program requires in order to put it into action and have it help you (or even a newbie) to deliver an intended result. 

Without that experience, there just seems to be a lack of confidence, substance, and sincerity when advertising your coaching or consulting program that was decidedly put together. 

Prospective buyers have a tendency to pick up on that and see right through what you think you have to offer if you’re a fraud. 

If, however, you come from a standpoint of genuine experience and have developed the high-income skill that you advocate having the capability to instruct on, then it makes sense to have the next step in your career be that of a consultant or coach. 

Even if you don’t become one, you can still use your high-income skill to make the types of revenue that you can live your life in a fulfilling manner with.

You can become a philanthropist, give to charities, take vacations and build memories that last a lifetime with your spouse and children, have pictures from exotic places hanging up in the office of where you choose to continue working (if you want). 

For those that decide to become a coach, they can clear up the murky waters of the coaching industry and give a breath of fresh air to those that are actively seeking for an opportunity to start a side-hustle online and change their life with a side-income…

That can make the difference between eating ramen noodles and being cold for the winter versus paying the gas bill and enjoying a meal cooked on the stove. 

Brief Overview of the Consulting Accelerator Course

First Week: Identifying Your Niche and Mastering Your Offer

• Finding the most profitable services to market and identifying a highly profitable aspect of your ideal market
• How to price, package, and position your services so you can charge the best price and provide your value-driven offer to your ideal, prospective clientele with ease
• Figuring out how to package what you know into a minimum of $2,000 per month product or service that you can confidently deliver on with your current knowledge
• Ensuring you correctly identify your consulting foundation and why it can prove fatal if you don’t do this one part well  ***Most newbies struggle for several years trying to get this right, and they still miss the boat BIG TIME; watch this segment of the training so you can focus on getting it right before continuing forward***
• Dial this part of the training is within the first week

Second Week: Getting the Consultation Strategy Rock Solid

• How to conduct yourself so you can acquire 25% of your calls into customers from the beginning; learn to perform the ideal consultation with this section of the training
• Get my script that has been tested, tried, and proven with over 1,500 phone-call based client consultations.  You’ll get the refined, re-mastered version of both the script and the reasoning/methodology behind why it’s helpful for you to use as-is
• Get a database of recorded telephone calls so you can listen in to how this master script was used and how can refine your skills to match the level of professionalism before you get on the phone with prospective buyers yourself
• Learning the insider methods to collecting payment information from your new buyer during the phone call (and the many options you can have for this – whether it’s over the phone or through an internet connection).  You’ll also be directed on how to get yourself situated with your own merchant account so you can be ready to take payments right away
• You get to this point within 14 days of the training – if you follow the training to the letter and don’t deviate.  Follow the training as it was designed because it’s what you paid for and it’s been designed for your optimal success.  Failure to do so can leave you with generating tons of appointments where you have the opportunity to close deals but end up without paying clientele, thereby leaving you with potentially tens of thousands of dollars on the negotiating table instead of in your possession as profitable, discretionary business income

Third Week: 3 Methods to Acquiring Clients Naturally – and Fast

• Three “PROVEN” strategies for acquiring those ideal, high-paying clients FAST, and without spending any cash on any sort of advertising
• Since we anticipate your commitment to this program, we’re eager to see you acquire your first few paying clients within 30 days of beginning the Consulting Accelerator – and long before you even consider implementing Facebook Ads – and this section is intended to demonstrate exactly how to do just that
• First Method: We give you exactly what to duplicate to send in Direct Mail outreach
• Second Method: We, again, deliver what you need to use in your Direct Email Outreach
• Third Method: How you can leverage a casual Facebook Postings to acquire high-paying clients
• Within the first 3 weeks of beginning this program, we get you in position to start getting paid – all without spending cash on paid, digital advertising strategies.  If you don’t follow our recommendations, you could find yourself becoming a statistic with the masses who wanted to do it on their own and ended taking half-a-year to an entire calendar year (if that) to achieve their first client that converted into gross revenue for the consulting business that you’ve just launched and worked so hard to build

Fourth Week: Orchestrating and Refining your Client-Consulting Appointment Generation Machine

• Our Step-By-Step, complete recommendations of what we’ve done (and what will happily train you to do) in order to simply engineer your very own system that generates appointments for you
• We give you the landing page templates so you can simply click a few buttons (quite literally) and be up and running
• You get to model from exactly what I have done – and done successfully, time and time again – by being given my exact slides and script to make your very own “value video”; all you need to do in order to customize it is exchange your information with what I had put down for my specific niche
• I’ll orient you toward all the moving parts of the machine; you will get the exact list of what I had implemented for generating appointments – each software I recommend (and have personally used) and how to implement it within the system so it works as if I did it and it might be used as my own system
• I’ll hand this system strategy and blueprint to implement so you can be up and running with generating appointments on your own call-scheduling platform within your first 28 days of joining the Consulting Accelerator coaching and mentoring program.  If you were try and figure this out on your own, you’d be looking at well over $50k in financial costs and testing and tweaking that can set you back over 300 hours just in getting this process refined

Fifth Week: Establishing Facebook Campaigns That Succeed

• Now that you have your appointment setting process tuned up and ready to receive attention, you’ve officially positioned yourself to get some ideal prospective buyers checking out what you’ve got and helping your consulting business from start to officially launched!!!
• Ready to get wildly successful with your Facebook Advertising campaigns?  Learn how we had managed to set prospective client appointments for around $30 USD per call and close to $120 USD to land fully-paid new clients (that’s 1 in 4 conversion rate for the conversations held from a pre-scheduling method of attention-getting through Facebook Ads).  You get our step-by-step approach what to do, how we launched our ads, and what you can do to get specifically refined with what can work for you in the testing phase and as you improve your methods and scale up
• You get access to the templates for the ads that worked like a charm, advice on how to select your audience targeting, costly mistakes that we’ve taken which you can watch out for, and strategic wisdom on how to assess, adjust, and otherwise manage your ad campaign (and ad spend) from day-to-day
• I, your Consulting Accelerator coach (Sam Ovens), have invested nearly a quarter of a million USD (that’s $230,000.00+) to learn how to use – and adjust – Facebook Ads from the best of paid strategy digital marketers; it’s here that I reduce the complexities of Facebook Ads into a step-by-step education and deliver it to you on a silver platter.  You get everything that I know and have done, including how I’ve chosen to spend over three-quarters of a million dollars (yes, $750,000+ USD) on Facebook Ads in order to acquire new business – it was obviously not an expense, but an investment
• Ready to get your client acquisition strategy organized, working for you, and dialed in within 47 days of beginning your Consulting Accelerator journey?  Where other people misstep, attempt to spend their own tens of thousands of dollars and nearly 6 months attempting to figure this crucial step out for themselves, prior to giving up on their dreams of entrepreneurship and finding themselves in a heap of frustration, feelings of failure, and lonely, hopeless debt, we are happy to help you get positioned for maximum profits and orient you toward your achieving your goals by week 5; just stick with us, follow our recommendations, and keep up the great hustle!

Sixth Week: Taking Your Business Toward 6 Figures in Profits and More

• By week 6, you should already be rocking, rolling, and raking in the dough.  From here, we advise on how to expand your business model to greater, new heights of achievement! 
• You get to be counseled by those with success on your must-haves for your business to operate ethically, legally, and appropriately (we’re not lawyers and don’t pretend to give legal advice but we’re happy to make recommendations on things that you should think about and may want to consider approaching an attorney about if you have any follow-up questions about your specific matter and in your specific neck of the woods).  This can include things like establishing your company’s terms and conditions – especially if you operate on a website or deal with certain levels of agreements between yourself and your clientele, any sort of proposal templates that bind you and your client to certain activities that are required of each of you in the client and service provider relationship, contracts (of course), and more.  Just knowing what to ask about, what to think about, and what to go after having in-place for your business model can rescue you from spending darn close to $5,000.00 just in consultation and retainer fees from law firms! 
• Methods to being able to position yourself as the industry expert, thereby calling for raising your prices or outright demanding higher prices from the get!
• Interested in spending less to acquire and expand your business with more clientele?  Follow our three-point referral system to inspire all of your satisfied customers to connect you with 2-3 of your ideal buyers for you
• Outsourcing/hiring people to take your pre-arranged sales appointments to allow you to increase your volume of sales opportunities and begin looking toward the multiple 6-figure or even 7-figure salaries in a year… maybe even in a month your efforts progress! 

My Opinion: The Pros and Cons to Consulting Accelerator

One of the many exciting things about Sam Ovens teachings is that you can get an introduction to the world of business from the ground floor. 

He admonishes that he can take people who’ve never been involved in business before and bring them to launching a consulting business that caters to their individual strengths and knowledge. 

Then, it brings these same newbies, after some education and hand-holding training (let’s be honest, they’ve never done anything like this before – well, most of the anticipated students, anyway), to leverage Facebook Ads and other free methods of advertising to acquire sales appointments, then leverage done-for-you (DFY) scripts to get the deals closed out and cash flowing…

That way, the newbie can be in profit mode within a matter of weeks and allow the newly formed business to expand even faster with some additional guidance in the coming weeks of the Consulting Accelerator.

From my vantage-point, Sam Ovens Consulting Accelerator is better suited for those that have already established a well-defined, proficient-level of confidence in their own high-income skill prior to investing in this coaching course. 

How come? 

Well, it’s a fair question – especially considering that this program appears (from initial inspection) to have covered every base necessary to help a newbie grow to a new height of success they might have never realized if it hadn’t before for Sam Ovens.

When a coach steps up their game and delivers, it shows their willingness to compose an online version of his or her knowledge, wisdom, and resources for other people to duplicate and cater to their preferences and style. 

What I don’t see Mr. Ovens teaching is a specific trade or skill that can allow a person to become an expert at their field, thereby becoming worthy of being modeled and getting to teach others something of significant value. 

What I see missing from the Consulting Accelerator includes the required level of proficiency – and/or the steps one must take in order to develop – in a high-income skill that can allow someone the necessary clout to be trusted in the marketplace as the go-to authority in their industry or niche. 

I can appreciate several aspects of the program that gives the student darn close to every chance to succeed –

However, they’re positioned to be successful with every other aspect of this program except for the one component that the individual needs to bring to the table prior to investing in the Consulting Accelerator and taking Mr. Sam Ovens on as their coach and mentor: the steps required to gain the expertise to become the type of consultant they wish to be. 

For that reason, I claim that it is left up to the student to determine what type of consultant they not only want to be but whether that individual can merit the necessary qualifications in order to achieve such status as being identified in the target audience’s minds as an expert. 

There are some awesome points to the Consulting Accelerator. 

Think back to the variations and molding of each step; they’re flexible enough to be applicable to many industries, yet specific enough to engage in flexible applications while maintaining their authenticity, strength, and effectiveness to help each new consultant that successfully completes this program to be set for maximum success. 

Having checked out the content, I can appreciate the solid advice involved in expanding a business through the right approach, clear focus on whatever goal the individual has in mind, and it’s even more exciting to see how each tidbit of expert advice can help just about any business model or consulting expert on the market today. 

It’s probably a better approach here to focus your business venture not around what you’re passionate about, but instead, the kind of value you can deliver for others.

There’s a big difference between selecting the industry you want to consult for when the niche aligns with what you enjoy versus becoming successful with an industry (or industries) that you help you to develop into the type of person you wish to become. 

When I participated in the Facebook group and interacted with what students were in there, I found very specific phrases and very refined names for the nature of consultants that have come out of the Consulting Accelerator training ready to do business in their respective markets.  Take a look:

• Business Growth Consultant for Real Estate Agents and Brokers
• The Search Engine Optimization (SEO) Expert for Plastic Surgeons
• Diet Consultant and Expert Personal Trainer

There’s clearly more than one type of consultant that can come from this training program. 

It’s no wonder, then, why specific skills and directions weren’t implemented in this coaching course; Mr. Sam Ovens really didn’t want to fabricate cookie-cutter consultants out of the training program that all served the same industry. 

Instead, he must have been hoping that the students would come in, explore their strengths, and mold their competencies into a field that had a demand for a consultant – and it’s self-evident that there are multitudes of industries that can be served, and even sub-niches within those that a person can get extremely specific toward (if they want to). 

How Local Lead Generation Compares to Sam Ovens Consulting Accelerator

Prior to exploring the Consulting Accelerator, I had personally engaged in this local lead generation coaching program which helped me to learn very specific, high-income skills (as I’d like to call them) to deliver enormous value to small businesses. 

So naturally, I had the opportunity to make my proficiencies applicable to the coaching found in Consulting Accelerator with more ease than most, I might imagine. 

For those of you reading this that have absolutely no experience in being an entrepreneur, it may be fair to assume that Sam Ovens may be inviting you to join a coaching program that might give you a bit more than what you can chew at first. 

I’m not saying anything bad about you, but I really want you to know that it took a lot out of me to explore this mentoring program.  I mean…

I needed to find ways to have my skillsets apply to some of the lessons he was training, and then move to other lessons while keeping in mind what was taught to me in the first few lessons; I kind of got dizzy to start with. 

What was cool about how I started in the world of online business was that I was able to get my first coach through this local lead generation coaching program – where the mastermind behind it all was a simple, humble man that established successful service-based businesses multiple times over; and he basically told me everything he knows. 

After we talked, he gave me the opportunity to apply what I had learned, build my own clientele and give value to those paying me for my time and high-income skill repeatedly. 

See, with a coaching program designed like what I first went through (long before the Consulting Accelerator had come by my path), I was building more than just success; I was brand new, starting out, landing small wins and turning profits, and above all…

I was building confidence and belief not only in the process, or the fact that generating an income online was a true option and became a reality for me, but I was proving to myself that I was worth something to the marketplace and I could deliver something meaningful! 

In fact, take a look at inside our coaching program Facebook group, where I quickly found someone sharing proof of what they’re doing today…

When you get to see what value you truly bring to the marketplace through the results you produce for your clientele, and through your own personal actions (not someone else’s), this can inspire you to appreciate the authentic growth you experience – which can help you improve your confidence and business acumen.

For those of you reading this that are all about the numbers, here’s a quick thought…

Confidence probably can’t be measured through science or other tangible methods, but these are definitely positive consequences (and noticeable results) of how an entrepreneur develops from what they are able to see their efforts in their business venture achieving. 

When you refine your skills…

When you choose to deliver insurmountable value to the marketplace…

Your personal growth and confidence can be noticed and continue to develop through every sale’s call you engage with. 

You can begin to see a positive change in your certainty of how you can help change the lives of business owners…

Your portrayal of the value you know that you can deliver can be heard in your tone and overall language.

This is when you establish the reputation of an expert…

It begins with your actions that seem to make no difference in the simple act of doing them. 

Then, after time and time of again of doing them and yielding successful results, you authentically became the expert in your marketplace for that very specific result that you can achieve repeatedly.

Look, the resources in Sam Ovens Consulting Accelerator are awesome! 

You’ve got sales scripts and carbon copies of things to mail out that can make anyone new to business come across like an expert. 

There’s a theory that one has to fake it in business until they’ve officially made it in business. 

Unfortunately, that’s where you’ll continue to be if dishonesty is how you want to start your business venture off. 

Until you establish confidence through your own actions, you’ll never get that

• Underlying tone that stems from
• Your unshakeable belief in what you do
• In knowing the value of what you can offer, and
• The recurring results you can confidently discuss having personally seen come about through previous clients making the free choice to become your newest client. 

Without the aforementioned points here, you can anticipate a serious struggle in acquiring your knack for sales – probably make it even 10-fold more difficult to get good at that high-income skill!

Now, if you have some proficiency in sales, or at least some exposure to landing deals prior to investing in the Consulting Accelerator, then you could have an awesome shot at making Sam Ovens Consulting Accelerator work wonders for your business goals.

In order to get good at anything – and especially at sales – you’ve got to work at it; there’s really no two ways around arriving at such an end goal. 

You could always snatch up those carbon copies that came with your Consulting Accelerator membership and attempt to be the best car salesperson this side of the mighty Mississippi. 

You might struggle if you don’t have…

• Car dealership sales experience
• An engineering background
• An auto-mechanic credential
• Prior knowledge of how to build a car
• Previous awareness on what specifications can make a car preferable or ideal over another to a consumer.

Still, take those scripts, study and practice like your future successes depend on them, and you might just be able to turn out an okay profit – even if you’ll be contracting or outsourcing the sales service that you studied hard to know a little bit about and hire someone for. 

If it was me, and I established a high-income skill to market online – such as local lead generation –

This type of thing could raise me up over my competition and allow me to provide greater value than someone who barely knows what they’re trying to discuss but has every intention of outsourcing the labor once they close the deal with a new client.

There’s a very clear difference the quality of work between someone who simply has an idea of what’s possible –

When specifically compared to an expert that took time in their days to perfect and master their art — their trade — their craft — before sitting down to engage in a serious conversation with consumer on how the services can better improve the position the prospective buyer is in when they invest with you and the value you bring to the table.

It’s really a difference of night and day.

Which type of presentation would you like to impress prospective paying customers with?

Conclusion

Think back to any amount of exposure you might have had to athletics – whether you’ve performed in games or matches, spectated or tried out for a sport’s team, or just had (or overheard) conversations about it. 

To be successful in your specific craft – even if it’s sports – you really need to develop an individual skill in order to be a significant, contributing factor for a team. 

The same can be said for business; developing your high-income skill can make you more effective for: 

• your personal/professional bottom line
• it can work wonders for your confidence
• your prospective clientele will feel you radiate certainty in what you’re talking with them about.

Think about your present amount of income. 

Then, think about the value that you are bringing to someone who is giving you the money that you’re raking in. 

It may be fair to assume that your volume of profits correlate to the level of value you’re delivering to those you serve. 

A great case in point is how I was able to take up several spots in Google search results for limo service that now pays me like clock work every month — and I made this back in 2014, and haven’t touched it since.

See the picture below — then look it up on line, if you really want to.

When you’re capable of delivering high-value based on the skill set you’ve developed, you can increase your rate of compensation due to your demand and bringing what many people seek – which can be the value that you’re offering. 

Since your knowledge, skills, even your competencies are yours – they are a very individual thing – I admonish that no one can take those things away from you.  However, you could be at risk for those skills perishing or diminishing if you don’t polish them regularly. 

When you have high-income skills that deliver high-value results, you can rest assured that you will never be without a steady income if you put your skills to work and allow them to bring you a profitable return. 

If the rumor is true, and knowledge without works is equal to death, then I hope that you take this conversation to heart and improve on your high-income skill daily or somehow invest in yourself regularly. 

Observe as the video below hosts one of my mentors – whom I appreciate and look up to sincerely – addresses the vital importance in your life on being attentive to what value you can provide for others and refining your high-income skill constantly. 

It’s great to see Sam Ovens providing wisdom on expanding your business model quickly and massively with the implementation of Facebook Ads and automation funnels. 

In order to keep up with this and make the method work for you, however, you should be prepared, comfortable, and even confident with handling a great volume of sales meetings.

Likewise, if you’re already a confident, proficient expert in the respective field that you seek to become a consultant or coach within, but you lack experience or skill, then wouldn’t it make more sense to build your service-based business model first? 

After all, you need to demonstrate proof of your capabilities and establish a laundry list of testimonials from third-parties that sing praises for you from the roof-tops. 

This can also provide you with the opportunity to refine your individual skills while delivering high-quality service in the betterment of those who seek what you have to offer. 

The Preferred High-Income Skill of 2019 is Local Lead Generation

My recommendation for where you should begin to build your entrepreneurial competencies is local lead generation for small businesses…

Here’s why!

• Your time is no longer traded for dollars.
• The digital real estate you establish from scratch can generate results for years.
• It’s simple; allow what you build to do the heavy lifting for you.

What can you do with the lead generation business model?

For starters, you can rake in $750 per month on multiple projects, just like what was able to do with this lead gen website posted up getting more buyers in limo rentals and party buses in Lansing, Michigan.

Check it out for yourself here…

• Never question whether you can deliver a result
• You do the work one time and leave the virtual real estate alone
• Once it’s generating leads, you can rent it out and profit monthly
• The technology helps you make a passive income, predictably
• You can duplicate this type of success over and over, for very little investment

See, the lead gen industry inherently carries a high-income skill that you can apply to just about any city and any industry (provided the demand is there). 

Combine this knowledge with the fact that the majority of business owners simply don’t have the time, know-how, or desire to figure out how to make the internet work for them in producing recurring clientele from the local markets, and suddenly…

There is a high demand in the local region for what you have to offer in 2019! 

Still not sold on the idea? 

I don’t blame ya! 

Local lead generation was a surprise to me when I was first exposed to it only a few years ago. 

In addition to helping me to walk away from my 9 to 5 with a lousy $35k annual gross compensation (according to my paystubs, anyway), check out what else it’s now doing for me…

• I can choose where I want to open my laptop and go to work
• No one is keeping track of my owners – so I can sleep late in the day if I feel like it
• The passive income from the lead gen sites I’ve ranked one-time provides me with financial security and freedom to know that I can do this on my own
• BIGGEST PROFIT MARGINS: I don’t want to sell physical products online to get measly commissions after the cost of goods sold, tariffs, and who knows what else is dipping into my supposed “cost of doing business” – give me a break!
• There’s hardly any competition in this space; select from multiple industries and various cities to help a prospective client gather more business using Free Traffic from search results on the internet, and you can make yourself a new, recurring client that will pay you handsomely for life! 
• You get to make money in the same model that Airbnb and Lyft have been doing for quite some time now; you generate leads, send them to a small business owner and snatch up your sliver to deliver (and yes, it really works like that)!
• Business Longevity: I really don’t think small businesses are going to abruptly stop and close down their endeavors to provide meaningful services to their local communities.  I also have a really good hunch that the internet isn’t going anywhere for quite some time.  It may be safe to say that the lead gen business model is here to stay! 
• Want more pay for your monthly revenue and annual bottom line?  Open a laptop, throw together a website, super glue it to the top of Google and get a business owner to take the referrals – once again, get a cut of the action, then rinse and repeat! 

This same business model is what I’ve been using for less than a handful of years, and it’s helped me to generate $50,000.00 in monthly revenue (as I’ve said before). 

If you’re ready to get a cut of the action for yourself, click here for our coaching program that turned me into the lead gen king and progressed from seeing my annual, full-time salary turn into a monthly income from a part-time, side-hustle even to this day.   

Over 5 years ago (now), a software was founded which aggregated data for the automotive field to drive targeting with Facebook Advertising methods of digital marketing…

It collects consumer data for the purpose of catering one’s Facebook Ads into a position of optimal performance – so someone can generate the highest amount of results for the lowest cost in ad spend.

Now expanding into various industries and doing the same thing for those that leverage the software, if you were to capitalize on this then that means you’ll have the capacity to place your Facebook ad (and other social media platforms that you choose to market with) before your ideal consumer to give yourself the best chances of acquiring a new (or dare I say, a repeat) customer. 

It’s this ability, according to Mr. Joshua Harris – founder of the IA Software inside of Agency Growth Secrets – that drives the cost you incur for the acquisition of each customer by as much as a quarter to three-quarters of what you might normally have to pay. 

If you’ve been in business longer than a hot minute, then there’s no surprise that there is a cost to acquiring your clients – and that’s just factored into the cost of doing business. 

I understand this and a few other principles I’m going to share with you throughout this blog post that I’ve found in the Agency Growth Secrets course because prior to exploring this coaching program, I was already successful online with my local lead generation business.

If you’re not familiar with it, that’s okay — I didn’t really hear about it either until I read a blog post like this and seriously considered investing in the business model.

I’m glad that I did because all I do now is generate referrals from free traffic on search results, and I get paid ridiculously well without having to spend any Facebook Ads money to get some customers.

It still cost me a few bucks and some time to get the lead gen website up and pasted right where I want it to get all the customers in a marketplace for free, but that’s the upfront cost of getting to not have to pay for customers day after day, for months and years.

Look, whether you’re spending time, money, or other resources in order to have a new person paying you to provide a service or deliver a quality product, everything in business has a cost associated with it. 

What’s interesting about this approach to marketing on the Facebook Advertising platform is that even with the data being given to you – which should, ultimately and hopefully, make life easier for you in some respects of your business operations – you still need to incorporate best practices with advertising. 

In the digital marketing realm, if you’re not clear how to set up, orchestrate, and leverage Facebook Ads (to include targeting, varying ad sets, 3×3 split-testing, etc.), then one might question what the value of this software would really be worth to you – especially if you owned a business and hoped to generate new referrals with this asset.

I’m happy to report that Mr. Harris’ coaching program encompasses this type of training well – the use of Facebook Ads, that is. 

Further, Joshua guides you on how to utilize the information given through this IA Software so you can have the genuine Agency Growth Secrets at your fingertips and going to work for you.

Think the data that this software gives you isn’t of great value? 

Guess again!

Data is beyond key in this marketing game; the more you know about your ideal customer and the marketplace in general, the more you can cater your marketing to meet the needs of that specific person – to include writing ad copy (meaning, the words on the marketing advertisement) – that can interrupt the pattern of the person’s daily regimen long enough to question what they’re reviewing (which, if you’re playing your cards right, is your ad). 

It’s a battle of wits, aggregating information about what you need in order to design the most ideal battle strategy and win the capitalistic war against your competitors by gathering the most market share in your neck of the industry. 

While I’ve personally gathered data and sorted it by what I seemed to have needed the most, I can appreciate the investment available in a software that can help me tackle some of the more unusual bits of information which require a little more know-how and time to collect – especially when handling some of the more unusually guarded industries someone is trying to market to; like automotive, for example. 

With time being such a precious commodity, however, perhaps paying for the data to be collected by a third-party could free up your time to grind a little more on the money-making activities directly. 

Now, yes, background homework is important; spies, generals, and marketing departments all appreciate intelligence gathering and know that what wins in the field of operations are the people who have the most applicable knowledge about where the chess pieces on the board really are – and their capabilities. 

Such information isn’t limited to the complex-natured corners of the market.  Take a quick glance at what other industries students of Mr. Harris’ Agency Growth Secrets coaching course has been able to contribute to…

• Fitness Centers and marketing agencies that support gyms
• Dental practices
• Doctor of Chiropractic offices
• Offices specializing in a new type of treatment, known as coolsculpting
• …and many more business-types!

While some might hesitate to invest in something that they’ve never tried on their own before, sometimes testimonials can really speak volumes for the validity of what value is available for a small investment – even if it’s a recurring membership fee in order to have access to such a resource!

What Joshua’s AI Software and machining resource is designed to leverage allows your proficiency in Facebook targeting to become much more focused. 

Specific audiences in regions, interests, work profiles, etc. can facilitate your efforts so you have the unusual edge over your competition in pushing Facebook Ads to the right buyers that you wish to get in front of from the very beginning.

Why is this so precious, though?

If you were digging into generating leads through free search traffic like in local lead generation for small businesses, you’d be gathering targeted traffic that could be hungry buyers.

They are real people, just like you and I, that are seeking the product or service that you are offering (or that your client is, if you’re an agency or affiliate marketer).

The point is that you could get your traffic of buyers through a few different ways here:

1. High-intent buyer keywords that generate targeted traffic of ideal buyers through free organic traffic from search results
2. Buy your traffic through a medium like Facebook Advertising

When you’re pushing out a Facebook Ad, you’re really borrowing from Facebook the aggregated information that the company has compiled into groups. 

It’s still people and the information that they’ve chosen to share with Facebook. 

However, you’re really subjecting yourself to the choices that Facebook Advertising has made, in their opinion, to appropriately identify their social media users via an organized, and assorted fashion. 

What does that mean for your targeting and your Facebook Ad, in general?

Honestly?  You might not like what I have to say next…

It means that you are asking Facebook to place your ad in front of people that it thinks your ad is appropriate for – and that might not always be the case. 

However, you’re paying for the Facebook Ads platform sorting so you can get in front of people that Facebook believes are a good fit – even if they aren’t the best candidates for you to ask to buy your product or service ultimately. 

With this AI Software, you get to cut through all the noise and ask Facebook to target very specific people so that you waste as little money as possible and hope for a higher return on investment (ROI) through this data aggregation. 

That’s what your competitive edge is, and that’s how the information gets utilized in your marketing strategy on the paid traffic platform of Facebook. 

Although the collection of this information is funneled through partnerships with larger industry companies, the information provided in the software can also be applicable to local markets and smaller industries – maybe even e-Commerce, if you really wanted to use it for that.

The value of Facebook Ads versus Local Lead Generation

It’s no surprise that you’re paying for any action to be taken on the Facebook Ads platform.  If you haven’t tried it yet, then you’ll notice really quickly how the place works when they expect you to put your credit card in or else it does nothing.

There is a serious contrast between this marketing concept and free organic traffic generated from the world wide web’s search engine results. 

With Facebook, you can reach a large audience immediately with just a few bucks in ad spend on a daily basis; and if you want to advertise to more people in a shorter amount of time, then all you have to do is increase your budget either by the cost per action (whether it’s per click, per impression, per conversion – meaning when someone is tracked to hav taken an action like land on a web page or buy a product, etc.), or just pushing more people to see a specific page. 

The point here is that the more attention one gathers in the marketplace, the higher chance s/he may have at winning in their respective industry.  

Of course, that traffic has to be composed of a ton of ideal buyers, or otherwise, the marketing strategy boils down to nothing more than wasted money. 

You have a higher risk of attracting those kinds of people with Facebook Ads than you do with targeted search term traffic on Google search.

Why would that be, though?

For one, Google search results are catered toward bringing the most relevant search results to the person performing the search query. 

If I asked for pizza places near me, I probably wouldn’t get a list of hardware shops because that’s not what I’m asking Google to help me find. 

Likewise, if I were asking Google to help me find the best prom dresses, then it would most likely populate samples of prom dresses, websites that talk about the best ones, and maybe even some local shops near the person performing the search. 

If you can position a web property that you own – talking about your product or service – at the top of those search results for a relevant search term, then you could be in luck because that could be very targeted traffic coming to see what you have to offer. 

As an example of local lead generation being an advantage in the marketplace, I was able to get this limo rental company a ton of referrals by putting up a lead gen site that ranked at the top of the map listing (what I like to call the “map pack”) and the organic search results underneath that map listing. 

Check it out…

As you can see, when you put something in the top search results, magical things can happen.

And the best part of it all…

The results were FREE!!! I didn’t have to pay per impression, per action the customer took, or even to have a swarm of traffic over to my offer. 

Sure, there were some resources spent on getting this setup, but no longer than 6 hours worth of labor to paste these to the top of Google search results. 

In the end, the money coming from that is ridiculous and pays me month after month.  Better yet, I don’t even have to touch the web property – and I haven’t for over 4 years to-date, and I still generate profits off of it. 

That, my friends, is real passive income.

Advancing your Competitive Edge in the Marketplace

As stated above, you can gather gobs and swarms of important information from various industries to help you identify who the prospective buyers are and what makes sense to target with your marketing approach in Facebook Ads. 

This can include…

• Age
• Personal interests
• Demographics
• Character features and hobbies

You really can be assisted by the AI software to find your most ideal customer for the Facebook Advertising platform to cater to your every need.

The Benefit: lower rates that your competition will have to pay since they don’t have the knowledge you do. 

Any business owner is happy to spare a few bucks on a software like this if it translates into a higher return on investment (ROI). 

It could be argued that free organic web traffic through search results can rival this, but if your exclusive marketing effort is Facebook Ads, then this could be a good stepping stone for your marketing budget.

Here’s a reality check for ya…

Look, I don’t mind being the bad guy and delivering bad news if it means helping you to make educated decisions on what you choose to invest your hard-earned money in as you start your entrepreneurial endeavors – and for those of you reading this that are already successful and have some spare change to try something new, you might wanna review this article and others on this blog before jumping into something without your business venture “floaties” on.

Everyone and their grandmother seem to be jumping into the adventure of launching their own digital marketing agency with Facebook Ads. 

That means that the industry of Facebook Advertising usage can really crank up the competition for you, and that also means higher costs for your Facebook Ads promotions –

There’s going to come certain points in time where all these so-called “gurus” of coaching Facebook ads for high-ticket paying students (who want to start their own digital marketing agency) are going to reach such a huge student population that the marketplace will bring a saturation of people trying to do the exact same things that you will attempt as a student of the Agency Growth Secrets program. 

Your knowledge and data points won’t mean much after that, because anything you try can still cost an arm and a leg in advertising costs. 

When people bid on the same nature of ads, it’s just a matter of time before Facebook charges more on their advertising platform to test who really wants it more – and who is willing to pay more to get the web traffic. 

Who ends up profiting most?  Facebook!

Who loses the most money? Everyone trying to advertise on Facebook!

See, with local lead generation and marketing with free traffic on search, I really don’t have to spend money daily in order to acquire more web traffic and serious, targeted buyers. Investing in the work one time can bring a lifetime of results.

For those that stick with Facebook Ads, this means that digital marketing agencies that specialize in local lead generation with paid traffic options will have to lower their prices.

Why, though?

Since tons of people are coming out of the woodwork to try and acquire the same local service provider as a client, they could end up bidding on Facebook for the same traffic — and since it’s an auction style of an advertising platform, there’s going to be a winner even though everyone doesn’t know who that is but are still paying for traffic.. 

Thanks to Joshua Harris’ AI Software – made available in the Agency Growth Secrets course – your ads can grow more efficient and effective, reducing costs catering your ad sets to compile the most specific type of audience from information collected across big data companies for industries that you seek to promote for and/or within. 

Regardless of how the market might change or how saturated the Facebook Ads platform might come to be if you want to save your marketing dollars and also drive down your personal costs for advertising to the lowest amount possible…

You can’t go wrong with Joshua Harris Agency Growth Secrets AI Software. 

Conclusion

This blog is intended to deliver quality information for anyone looking to start a business online, and especially to be a brief source of wisdom for anyone looking to test the waters with a specific coaching course that advocates they can help you start your own side-hustle of a profitable income online by starting your own business using the internet. 

I can testify that the laptop luxury lifestyle is quite epic – and I enjoy it very much. 

I didn’t always live this way though, and I only got here from picking the right course that as such a perfect fit for me that I was able to generate wealth quickly – with super-high profit margins and an opportunity to work in my spare-time with little start-up capital. 

How little? 

I won’t be obnoxious and throw out numbers because every person is different and that means their journey in entrepreneurship will be different in terms of…

• how hard they work
• how much they have to get started
• how tenacious they are to get in, get started, and get their hands dirty to fail forward toward their goals and dreams. 

I will say that, for me, local lead generation for small businesses was how I was able to tell my boss to take a hike within a year of starting my side-hustle in local lead generation and be free of my 9 to 5. 

I was able to generate a side-income of $10,000.00 per month that allowed me to have some flexibility and options on how I wanted to spend my time – and that side-income really put some perspective on the $35k per year that unforgiving full-time job was giving me. 

I will attest to my digging into Mr. Harris’ software and exploring how it can actually provide an advantage over the competition. 

Not only is it legit, but for digital marketing agency owners that leverage Facebook Ads as their sole income source, this would be a very intelligent move to invest in. 

There is a similar software on the market for another pay-per-click (PPC) platform called Google Ads (formerly Google AdWords) which has allowed me to significantly reduce my cost per buyer by as much as 33% (on average). 

That’s not to guarantee that you could see the same kind of results or advantages, but I will confess that Joshua is on to something with what he is making available for the masses here. 

What’s really cool about Mr. Harris’ team of experts is that they have offered tons of cash to acquire this information from large companies that mine big data – and they’ve packaged it into something that you can make good on for a small investment and jack up the power on your Facebook Advertising performance metrics. 

For me, I personally began reallocating my attention from the Facebook Ads platform in the Autumn season of 2017. 

Why would I say that after all the good things I’ve said about Joshua’s software and the power of Facebook Ads?

There’s no shame in claiming that it’s not for me.

I was looking for something a little more passive than what a Facebook Ads strategy can provide for me.

Add to that the fact that results and costs on Facebook vary way too much for me; the metrics bounce a lot and are simply far too inconsistent for me to handle. 

It’s not to say that it’s a bad way to go for people who fall in love with this kind of platform, but with what I’m looking for in a business model and lifestyle with my business –

This just doesn’t fit my wants, needs, comfort-level, or accommodate how I wish to spend my time…

I’d rather not be a slave to a computer that I nervously check every 5 seconds to see if my cost per action in Facebook Ads started going up so I can adjust immediately and save the amount that I’m spending on any given ad. 

Eventually, my excitement fell to the wayside and I was what I would call “burnt out.” 

The clients were too demanding and wanting to micromanage every detail that I was handling as their “hired expert” on a monthly basis – and that was just one company I was handling. 

Then tack onto that 2 handfuls worth of clients that want to step up and nitpick everything you’re doing to advertise as their agent online. 

I won’t deny that it’s manageable and can present a handsome return for you financially, and 10 clients may be too much to handle — regardless of whether you’re full-time and available to handle that in this type of a business model. 

If you want to expand beyond something like this, however, then it’s probably not going to end in a pretty picture for you. 

You can find yourself…

• Overwhelmed
• Undercompensated
• Discovering more work constantly coming your way
• And, now, you’ve become a slave to a new job

If you’re trying to work this as a side-hustle, you can probably count on this now being a distracting second job that you think about throughout the day while you’re at your place of employment for 8 to 12 hours. 

Think you can spare some time to take for vacationing? 

…you might be able to wing that, but you’ll have that little voice in the back of your head constantly nagging at you to worry about all the accounts you’re trying to balance.

I wouldn’t want to be scuba diving in Cozumel, Mexico, with friends, family and a date, just to be several feet under the surface and question whether my Facebook Advertising strategies are working, keeping advertising expenses low, and delivering high returns for my clientele as a colorful school of fish swim past us.

Let’s say you wanted to expand and take on double the maximum that I had just recommended –

Can you see yourself bringing on 20 clients and providing each of them the highest quality of service that you can provide? 

I’ve officially transitioned to only accepting a small handful of Facebook and Google Ads clientele at any given time – I don’t want a second job anymore. 

Currently, the vast majority of my client base is stemming from the local lead generation for small businesses model – which is nothing more than generating referrals from free traffic in search results. 

How Local Lead Generation Gives Me More than Most Business Models in 2019

There’s a serious reason that I’m drifting away from Facebook Ads…

And it’s not because I’m not good at it; quite contrary to popular belief, I’ve used Facebook Ads in a variety of capacities.

I’ve tried Facebook Ads with…

• eCommerce and physical products selling
• Amazon FBA Business
• Dropshipping
• Shopify stores
• Affiliate promotions
• Lead Generation
• And more!

In fact, I met up with a guy who was really experienced in using Facebook Ads to cater to you audiences that are open to purchasing weight loss products and skincare essentials online. 

Once we met up, I offered to pay him about $10,000.00 just to show me what he knows and why what he does works so well. 

Even after that one sit-down, my profitability with Facebook Ads turned sky-high and it was amazing what the possibilities were with Facebook Ads.  You can…

• Instantly purchase attention
• Get more Facebook Page Likes
• Boost a post that you want to hopefully go viral someday
• Increase website traffic
• Selling a product
• Increase your social media following

Literally, the possibilities are virtually endless with what you can do with a social media ad. 

I’ve turned some profits from this too; my physical products endeavors granted me a near $4,000 in net profits… but, that’s after all of the labors and costs of goods sold, managing partnerships, and labels, postage, logos, packaging, and the list goes on.

Imagine not having to do all of that with physical products…

Imagine all your assets being digital and a lot less of a headache…

Best of all, you don’t have to pay some advertising costs like with Facebook Ads – it’s all done through free organic traffic. 

That’s the power of local lead generation! 

• Life is easier,
• Digital assets are simpler to manage and build,
• You can expand your network in a rapid and affordable manner, and
• Ultimately, you could rock out your business venture with nearly 100% profit margins! 

That’s just a few of the additional benefits that come from learning what I know and putting it into action to turn an idea of working online into a profitable side-hustle. Check out what I did to earn another $750 in income online with the limo rental lead gen site…

There’s nothing quite like having built up a side income that pays me whether I decide to work or not. I’m not bragging, I’m being honest — it’s something I never dreamed of until I met my mentor through this coaching program.

He also showed me some of the other profitable experiences and joys that come from local lead generation through free search strategies, beyond any other business model I’ve reviewed on this blog thus far…

• Quit your job quickly: No joke, I used to work for $35k in a year, before taxes; now I rake in $50k every month whether I work or not!
• Passive Income: post these lead gen sites up one time with a few hours of work and profit for the lifetime of their returns
• Long-Term Success: Instead of a Facebook Ad dying off or having to be maintained, I’ve had web properties pay me for nearly 5 years now and they’ve never been touched or maintained since I put them up so many years ago
• Very little competition: you can pick where you want to work, just name a city and an industry; if Google search results exist for it, then it’s up to you when you’d like to start raking in the leads to make small business owners rich – who will happily pay you to keep their phones ringing
• Enjoy making money like Lyft and Airbnb: just send your sales leads to business owners and let them pay you handsomely year after year
• Let your mood determine where you open your laptop and work your business, and when you feel like working your business – no more having to explain to the boss why you were late when you had to be at work before the sun even came up
• Ready to quit your dead-end job like I was only a few short years ago?  With the financial freedom, security, and confidence that you can acquire from this high-income skill, you can choose to build up a side-income that can allow you to decide whether that 9 to 5 is really the best use of your limited time in life

Look, someone reading this might actually enjoy what they do for a full-time job. 

I’ve met doctors, chiropractors, lawyers, not-for-profit good-hearted service workers, and others who wake up every day and are excited to go to work and make a difference for the consumers that ask for their expertise. 

However, some of those service providers are also not getting compensated in the way that they feel they should be! 

There are some people like that who decide to still comb through the search results of the internet (which is exactly how I’m making my profits online – Hint, Hint) exploring credible resources for facts, figures, and success stories on how they, too, can leverage the internet to build a side-hustle of their own and turn a profit without having a second job. 

Once you do that, you can stop making impulsive decisions on what will turn a profit for you on the internet. 

Instead, you can calmly evaluate what the best use of your time is – and if your heart is still into what you’re doing full-time then that’s fine! 

However, NO ONE should have to know what it’s like to go through an entire lifetime with the stress of living paycheck to paycheck and never knowing the joys of traveling North America (or internationally) for vacations, friends, and family gatherings. 

It’s not fair to live in a low-rent apartment complex with the bitter cold of Detroit winds penetrating the walls because the landlord was too cheap to turn the heat on. 

There I sit in my hoodie and sweatpants, layered under blankets that still weren’t enough to keep me warm as my teeth chatter and I complain and curse the world about why I have it so bad. 

It wasn’t until I came across a coaching program through a blog post like the one you’re reading here that introduced me to the possibilities of having a tree service pay me $2,000 every single month for a project I only spent a few hours getting together and pasting to the top of Google search results.

Now, that same tree service web property pays me month after month to continue serving up buyers for that very service. 

Whether they need stump grinding, an entire tree removed or just some specialized services to trim the branches of large trees that people like you and I might find dangerous to try and reach on our own…

My life is forever changed because of what was made available by the mentor I had hired not more than a handful of years ago. 

He taught how I could establish some digital properties to perform for me like virtual real estate – I can rent the results that they bring out to local small businesses and have some income coming in for a very long time! 

Now, I understand this business model so well that I’m able to…

• Quickly throw a lead gen site together and put it on Google search
• Put in some brief amount of time and work to superglue it to the top
• Essentially, this is a set-and-forget method of online entrepreneurship
• I get paid a ton of cash for the little work I’ve put it – I’m not kidding!!!

If you’re ready to experience this kind of change for yourself, learn more about our local lead generation coaching program and how you can get these kinds of results that can last longer than the changing market conditions that adversely affect Facebook Ads.  Instead, you can let your lead gen websites pay you a high passive income for life. 

At least, it’s my go-to choice for generating a multiple 6 figures in annual income from free traffic.  

I’m excited to hear from you in the next couple of minutes!

We can all agree that the internet brings great opportunities – especially when it comes to finding ways to make money online.

I wasn’t even thinking of eCommerce or affiliate marketing when I stumbled across this well-seasoned entrepreneur, Mr. Franklin Hatchett.

While exploring options online for methodologies and successful experiments on how Instagram posts might be taken to a viral level, videos of Mr. Hatchett came up…

It was a pretty cool collection of videos too, as this guy is leveraging his YouTube channel to communicate his unique approach to affiliate marketing and eCommerce. 

So far, I’ve only found about 2 of Franklin Hatchett’s training programs, but I knew I wanted to see what this guy had up his sleeve so I bought into both of the coaching programs.

As we can all agree – especially when it comes to building any worthwhile business, especially on the internet – nothing lasting and meaningful spits out profitable returns overnight. 

If that’s the case, then were my investments in his two programs actually worth it?

I have a unique lens to look at this through, to be forthright here. 

I have dabbled in eCommerce and affiliate marketing a little bit here and there – and I’ve even been able to turn a profit online. 

The reasons for my choosing to experiment with something like this was because I had a good chunk of disposable income that I had generated from local lead generation – which is a form of local marketing that allows me to siphon free organic traffic from search results and profit massively from that action. 

The majority of my income is still from the local marketing aspect of internet businesses, though I have invested tons into exploring the affiliate spectrum of e-commerce and can speak on this topic as well.

Bottom line: there are some business ventures and opportunities in the online start-up methodologies which are simply a better investment than others. 

I can give you my perspectives as an experienced, proficient, and even successful entrepreneur – raking in a monthly comfortable revenue of $50,000 and leaving my 9 to 5, moving into better living conditions than a low-rent apartment complex that never had heat in the heart of Detroit – yeah, below zero with no heat, and the apartment so tiny I couldn’t move around enough to stay warm longer than 5 minutes.

To having a wealth of income to where I can affordably experiment with other business opportunities online, out of my own pocket, and let you know what I find through this blog – pretty neat, huh?

To kick off the blog post, let’s further explore what benefits and needs for improvement exist with the affiliate business model and the e-commerce range of marketing products online.

The Bads and Goods to E-Commerce and eCom Elites by Franklin Hatchett

What’s Awesome For You

• eCom Elites are a straightforward compilation of training modules with practical direction and clear communication on the education side of the house.  What he has shared has mostly worked and he doesn’t take any time fluffing a newbies feathers – he goes straight for the strategies that you can implement.
• Having a single year’s profits of nearly half a million (we’re talking almost $500,000.00 in a calendar year), Mr. Hatchett is a practitioner of his own preached tactics in business. 
• Real experience in eCommerce and Affiliate commission production
• This guy does more than show you the standard Facebook Ads strategies to turn profits… you’ll also get…
• Google Search Results for marketing strategies
• Leveraging options with Instagram to turn a profit
• Styles and considerations of implementing Email for follow-ups and cold marketing to lists of potential buyers
• The Facebook Ads strategy section, alone, has more than 30 training videos to educate even the newest of newbies in the internet marketing world
• You can expand your eCommerce business with Franklin’s Scale-Out Tips and Strategies
• You’ll acquire numerous high-income skills, including Search Engine Optimization (often simplified to the acronym SEO)
• Franklin Hatchett’s eCom Elites is a rather comprehensive program, more so than most on the market in this day and age

What Could Use Some Improvement to be Valuable for You

• When it comes to eCommerce, desire for success can be a huge driving force for anyone wanting to make a business model work.  However, your major success in this particular industry rests on selecting an ideal product properly – and Franklin excellently portrays this vital component by using 2 examples; I will say that I wish more examples were made available to better illustrate this point and drive home what it really takes to make this profitable.
• Within the industry of E-commerce, tons of follow-on decisions are also required – something that those professional experts in this field often don’t share with you.  If you were to make an incorrect selection on which niche to delve into, along with product selection within that chosen niche/industry – which seems to be one of the more difficult things to get correct – then you could see minimal to no returns from the get.
• You could start this process through organizing an entire online store, landing pages, and launching multiple Facebook Ads for a common cost of $5.00 per ad per day (and since you have multiple ones you’re testing in the marketplace, you can already see this beginning to add up right away).  This is a testing phase and is originally intended to be low-cost and low-key as you’re just seeing whether the marketplace has an actual demand for what you’re attempting to deliver.  However, this can also help you to get a feel for whether this will be something worthwhile to get involved with (or not) based on the results of this “small-scale test.”  (And if you’re anything like me, that was still a lot of money to me when I first started out online.)
• There are tons of missteps that can be taken by yourself if you’re not careful – including what to do when you face various challenges along the process of marketing physical products online.  What to do when attempting to fulfill product orders daily?  Is there a reliable way to automate this so you aren’t tied to a computer all day long?  What can you do when your customers demand a return and/or a refund for the product that have (or have not) received in the mail?  What if the customer places the order but your overseas supplier and/or manufacturer is/are simply out of stock of the item that you now have an order – and money in-hand?  If the product needs to come from an overseas location, now what do you do regarding import taxes, tariffs, shipping options (land, air, sea, railcars), and your packages being assessed by customs?  Do you need to possess inventory and ship out of your own home or business location?  Does all of this have to be shipped to a pickup warehouse like what Amazon has in their marketplace network?
• Tiny profit margins: in the physical selling of products through online modes and means, the ability to turn a huge profit per product item sold simply does not exist – especially when compared to other business models (taking into consideration the local lead generation business model, where you can sell buying customer requests to local service providers for a premium).
• The majority of this industry leans toward acquiring attention and selling products through Facebook Ads.  This isn’t exactly the most reliable markets to attempt to tap into – and it’s for several good reasons that this concern actually exists.  When people tend to their social media applications (usually on their mobile devices), the last thing on their mind is buying products – it’s the digital equivalent to walking into a nightclub and offering to sell windows to homeowners; it’s a struggle for me to wrap my head around why people still insist on doing this.  Based on that example, you can see the nature of interruption marketing that this causes, which can also get quite costly since it’s Facebook’s collected audience (not yours) and Facebook decides who gets to see your ad – which means you could be paying for people to see your ad that may not even be real, qualified prospective clients for you.  Since more and more people are getting involved in eCommerce, the prices for ads can skyrocket for what you’re intending to do – unlike organic Google searches that feast off free traffic to bring a business the targeted buyers they’ve been hoping for all along.
• Unless you have the interest and time to constantly check the performance of your Facebook Ads, I know that I have no desire or capacity to keep my Facebook Ads account open and ensure that I’m constantly adjusting, managing, assessing, and tweaking what is still costing me per objective occurrence no matter what I do to my account (aside from actually turning the ad off). 

Having said all of that…

What I took from Franklin’s coaching programs

You have one major, seriously important, absolutely vital (am I making my point clear) key step in starting your eCom business right – picking the industry you’re going to tap into marketing the products of – and doing this part extremely well. 

You could select something like Women’s Lingerie if you really wanted to.

Would that be the best option for you?  Probably not, because…

• You’re too broad in your niche/industry selection
• The market is driven heavily by brand recognition of the products bought and sold

It’s highly unlikely that women are going to step into the unknown and randomly purchase something that they’ve never heard of before in underwear choices. 

Franklin Hatchett doesn’t stop there; he adds a follow-on point to your eCommerce choice-making skills:

Try thinking more about what your audience will like and enjoy making a buying decision on, instead of what you personally would enjoy having.

There has to be less emotion and more objectivity when attempting to succeed in eCommerce; why keep trying to market something on the world wide web and hope it sells if you’re the only one who will like the product? 

There’s no doubt that someone else out there will like what you like (to some degree), but if it’s not ideal for the entire marketplace then your sales and profits can ultimately pay the price for your costly mistake of thinking about yourself instead of what your buyers will be looking for. 

When it comes to local lead generation — for the sake of contrast — what you’re doing is generating your own product in the form of buyer leads from free organic search engine web traffic, and these people are hungry to buy what you’re offering.

All you do with your product in lead gen for small businesses is pass the business over to the business owner and they can pay you for the lifetime of the funnel you’ve setup to pass leads over to that company.

It may not be eCommerce with physical products, but it’s what helped me to walk away from my 9 to 5 only a short few years ago with this side hustle that still has never turned into a full-time commitment — but it pays me like one.

If the audience you’re targeting seems to enjoy a specific kind of animal – in this case study, an owl – then one of the better ways to reach those owl lovers is by targeting those that like Facebook pages regarding owls. 

It may not be a perfect system, but it’s an excellent first-start.  It can be assumed that people going out of their way to like pages about owls could be rather passionate about their feathered, fluffy friends in the animal kingdom. 

Do you think you could make good money off of pitching some sort of owl pendant or owl necklace to an audience that appreciates owls more than the average person in America – or the world? 

When you select products that have a narrowed, rather specific audience, you could do very well – if even for the short-term pitch of this product – when you have an ideal audience in-mind that you can reach through your Facebook Ads strategies. 

Bottom line: be specific in both product selection and the audience that you are aiming to connect with.

The Ups and Downs to Affiliate Marketing and Mr. Hatchett’s Savage Affiliates Program

What’s Going Good in Savage Affiliates

• From Start to Finish, the Savage Affiliates Course by Franklin Hatchett guides the greenest of beginners into greeting profits from the internet as an affiliate marketer
• Why have guess work when you are involved in a coaching program?  Mr. Hatchet provides duplicable landing pages that you can turn into your own and market with right away
• If you’re tight on funds or have a lot of business capital to invest, both types of starting entrepreneurs are catered to with the Savage Affiliates course; you’ll learn how to get started with both paid traffic strategies and free buyer traffic options
• The process and information are simplified, and Franklin’s instructions are easy to follow

What Could Go Better in Savage Affiliates

• It’s not that bad of a gig to have an expert suggesting to you which industries, and products within those niches, have a high potential to turn a significant profit for you.  However, you need to keep in mind that there are other students who have access to this same training – in fact, a multitude of them.  That means that you could see some more competition and spikes in pricing and/or ad spend costs for what you’re trying to do – since, I hate to break it to ya – you’re probably not the only one trying to do what you’re doing. 
• It’s pretty awesome to have some Facebook Ads training so you can get somewhat oriented with what you’re trying to do.  However, for affiliate marketing, you could be doing better in terms of where you get your thorough information from; I just wish there were more information provided on this in Savage Affiliates.
• Especially if you’re looking to pull your sources of products to market from Clickbank, the reality is that not many products from this affiliate platform can bring an audience to a buying decision as readily as any (or nearly all) of us might prefer.  (Don’t shoot the messenger, I’m just relaying what experience as proven.)
• While there are some key demonstrations proven to help expand your web presence in the Search Engine Optimization (SEO) space of getting attention for your products and/or offers, the instructions in this course seem rather limited to exclusively link outreach requests and guest posting.  Even if you may not know what those are while reading this, just accept that there are better and more efficient ways to build a backlink network to raise your web presence online – things like a Professional Backlinking Network (PBN) which Savage Affiliates simply doesn’t address.  Why they don’t is beyond me, considering how there could be a smart tactic if implemented both effectively and wisely. 
• If you’re looking at some search terms in Google (or another search engine) that just have such heavy competition that heavy hitters and long-term position holders have been known to be in, you may find it more and more of a challenge to beat out the competition and turn a profit through search engine rankings.  Everyone and their grandmothers these days seem to be aware of how well the first position on Google can perform for people marketing an idea, information, product, or service.  If you have a hard time, expensive experience or other struggles with competing for – or beating out – the top dogs, your experience in online marketing could get frustrating and some have even burnt out from the poor experience alone. 

It can be a good game – the affiliate marketing space – because anyone can join in.

Then why is it so competitive?  Easy; because anyone can join in. 

Of course, it’s awesome to promote things that you yourself don’t own.  That also gives you the added benefit of turning a profit when you don’t have to do any sort of fulfillment with customer orders, products, returns, etc.  As you can see, the barrier for entry is extremely low-cost, low-cut, and low-key. 

On the flipside…

Since it sounds ridiculously easy to get involved in, how come more people don’t indulge in this method of online revenue generation and just turn a profit all day with this method of doing business?

The answer is simple…

It’s not as easy as is perceived. 

When you’re marketing things as an affiliate, Facebook advertising can be challenging; your rate of converting potential buyers into actual consumers must be extremely high – to where you’re a top-level affiliate by perception – to where you can generate revenue quickly and pocket tons of cash.

To break this down further…

• Facebook Ad images are key – there’s another good choice that needs to be made in this process after you’ve gotten started in this industry
• Ad Copy should be tight – it’s the words on your ad that coaxes the people you’re interrupting in their day on social media that could inspire the people to take action on your ad and even make a buying decision someday soon. 
• Landing Pages – If you’ve got your target customers going from your Facebook Ad to a well-designed, optimized for purchasing intent website, that could be a great start.
• Your Offer Should Be Simple and Refined – If you’ve got something the ideal customer wants, needs, and is easy to understand why they can’t be without it, then there’s a good chance you could generate profits online with this business model
• Who You Target – this is your audience that you’re sending your ad to online

Each of the aforementioned points (see above) should be well-thought out, catered to a specific type of person (or people, I should say), and proofread to such a high level that you could predictably turn a profit with the Facebook ads you’ve launched to bring people to your affiliate product purchasing page. 

If only it worked that well, though…

When the offer doesn’t convert well through Facebook promotions, sometimes that’s just the nature of the beast – and it doesn’t always have a good explanation and there’s really no way to look into it more than just to accept that it is what it is. 

That may not be what is taught in college marketing programs, but this is the real world and not academic theories on how to generate profits on a medium that is so brand new that colleges are just now beginning to take note of what’s taking off and only lightly touching on it in the classrooms (which is why digital marketing coaches are needed in this day and age). 

As an example of things that wouldn’t convert well (meaning won’t turn website visitors into buyers), weight loss offers I have tried in the past – as have some of my peers in this space also attempted to pedal – simply didn’t turn a single profit, but ones that I haven’t tried seem to hit the jackpot with people who I’ve known to have simply tried one more product than I have. 

It’s truly an anomaly that I have yet to understand. 

Therefore, even if there are recommendations made in coaching courses like the ones above, wouldn’t it make sense that those people who have major success stories actually end up keeping themselves out of the limelight and their secret wins of majorly profitable products marketed online to themselves as well?

You can explore this further by reaching out to the affiliate manager of a program, product, or offer, and inquire if whether Facebook promotions are helping that product to generate buyers. 

When I hired a professional affiliate marketer (who was really darn good at what he did – I paid him $10,000.00 for one sit-down session to teach me what he knows), it became very clear that this is not a game for the light-hearted – or the light-wallet type. 

There are incredibly expensive strategies at play here.

Now, if you know how to place an affiliate product’s offer at the top of search engine traffic and win buyers through free organic leads that are searching for something close to what you’re offering, then you could say that search engine optimization (SEO) is a winning strategy. 

However, this can be a rather lengthy route and involve so many expensive resources to beat out the top position competition that you’d spend more than what profits you could actually land from prospective buyers coming through the internet to see your product that you didn’t actually pay for.

The difficulty and learning curve factors in search engine competition are beyond steep, and you’d have to consistently contribute to your offer’s web page if you wanted to get that web property to be found at the top of search results for what you wanted to acquire buyers for. 

Need more proof?

I’ve been in performing search engine optimization on affiliate offers for nearly three (3) years now, and I’m really good at what I do –

I have built the necessary education and resources to know how to get something to the top of Google in the quickest and most affordable ways – and I’m still not turning a massive profit. 

That’s because my forte has always been Local Lead Generation – and I have incorporated Search Engine Optimization into ranking websites in the local markets because the competition is beyond laughably low, with profits higher than any physical product I could market online.

I have multiple lead generation websites online all across North America – and current profits rake in at a net monthly tune that’s soon to exceed $50,000.00 in income. 

How do you think I’ve been able to afford to pay someone $10,000.00 to teach me what they know about affiliate marketing so I can tell you more information about whether it’s a worthwhile business venture in a blog like this?

Although it could go without saying, I did acquire a mentor to guide me through local lead generation methods and his approach to Search Engine Optimization (SEO) stems from his making a handsome 7 figures every single month…

Whereas I’m only making an annual, multi-6 figure profit online as of the typing of this blog post. 

This mentor of mine informs students to begin at a low-level target; something simple and achievable like $10k every month through local marketing and SEO strategies. 

It’s important to work with actual clients in the online space prior to shifting toward any other kinds of programs like affiliate marketing and affiliate SEO. 

Why would some guru say that? 

Well, he started in this online marketing space just like I did – and just like you could too if you found value in it and wanted to join our coaching program where you can see the exact same road map I took to acquire such a massive monthly income in only a few short years. 

If you’re gonna go after the affiliate marketing game, especially in leveraging search engine traffic, it’s best that you recognize from us that you’ll require a large investment in upfront capital and tons of patience to build your online presence for 1 affiliate product over a lengthy period of time; that’s how competitive the affiliate game is in search results. 

I wish I were joking and could tell you that I’m turning a handsome profit and then try and sell you on the idea that you could do the same – but that’s not what this blog is about. 

I’ve tried some things and now I’m sharing some unbiased, truthful information about what I’ve experienced – with the hope that you can take this information and make an educated decision for yourself. 

I was once where you were – deciding whether a business venture online was for me; I only wish I had something like this to guide me instead of getting pitched left and right with videos of people claiming “this program is a scam” just to get you to watch their video –

Where they’re using a bait a switch method to really tell you that it’s not a scam and you should join the program. 

That’s really kind of scuzzy, if you ask me.

Mr. Franklin Hatchett’s coaching programs are clear and free of nonsense, especially with his competent abilities to educate even the newest of newbies on how to build linking networks to whatever you’re trying to get seen online. 

I simply disagree with the affiliate marketing game being the one-stop shop for all things quick-profit-turning online. 

If you really carry zero prior experience in digital marketing, low on start-up capital, or just wanting to dip your toes in the water of internet marketing, this could cost you dearly if you’re not careful. 

If SEO (search engine optimization) isn’t in your wheelhouse prior to getting some exposure to this coaching program, I’d honestly start somewhere else and come back to this when you have a wealthy stack of spare change to test with this online business model. 

Conclusion

If you’re serious about starting your business in the eCommerce space, then look no further.  I can attest to Franklin being the one coach to product some of the best instruction in eCom of anything else on the market today!

From practical know-how to insightful tricks and tips that can save you time figuring things out and rescue you from costly mistakes long before you could ever encounter the opportunity to make them, just follow this coach’s roadmap and you can be on your way in no time.

One of the major reasons for starting this blog is because I possess a deep interest in exploring what other, wildly successful digital entrepreneurs have labored so diligently in and turned into their own profit-generating empire (respectively). 

After reviewing a number of these programs, I will say that each of these people you’ll find in my program overview blog posts have a trending theme that they’ve all invested in at one point in time: 

Each successful person on this website invested in mentoring prior to taking their business to a completely new height of success!

I’m actually the same way – it wasn’t until I got connected with a digital marketing coach (which I hired by buying into this local lead generation coaching program) that I began to really see my life change and finally achieve the coveted level of 6 figures creeping into my accounting records in a year’s time. 

I could build results like this in local search results that dominate the marketplace…

When you’re building this kind of web presence and taking over the first page of search results for a local marketplace, the phone starts ringing off the hook and the business owner you’ve partnered with can be busy as a bee for many, many clients to come through and ask for help.

High-Income Skills Required For Success in Business

One of the motivational speakers and serial entrepreneurs that I look up, Mr. Dan Lok, has been known to mention that high-income skills are the top investment that any person needs to make prior to investing me in the launch of a business. 

Why would someone refer to getting a high-income skill first? 

Why can’t I just jump in feet-first and figure the rest of the things I need in order to be successful while I’m on my way down into the water of entrepreneurship?

If you have the skills to pay the bills, then a high-income skill can render you financially stable – provided you take that wisdom and put it into action so it can work for you and bring wealth your way. 

Then, you can take those profits and wealth-building strategies and invest THAT into a business model. 

If you’ve already taken your high-income skill and turned that into a business, then you can remain calm and confident in your know-how to build a business and scale your business model to an expansive empire that generates ridiculous volumes of wealth. 

While a business that isn’t expanding is contracting, one that you can grow from one simple, yet high-income skill (or skillset, as the case might be) can keep your business model from dying or going bankrupt. 

Several high-income skills are made available to those students investing in Fraklin Hatchett’s eCom course and Affiliate training programs. 

You’ll get to learn how to produce sales leads and prospective buyers (if they haven’t bought right off the bat) through…

• Search Engine Rankings
• Facebook Ads
• Instagram options
• Email Marketing strategies
• …and many more!

This list of high-income skills can then turn around to be implemented in one of several options for business models that you can accelerate to turn a handsome profit in a brief amount of time:

• eCommerce and owning a digital store online, filled with products visitors can order (much like the Amazon marketplace but you’ll own it instead of a third-party)
• Affiliate marketing and affiliated websites for the products that you don’t own but can generate a profit from promoting
• Implement these high-income skills to help local small businesses turn a profit in their respective industry and specialty skills

One of the most awesome things to making your high-income skills available for small business in your local area (and meriting a pretty penny in compensation for what you bring to the table) is because you can generate profits –

That is to say: in local lead generation, you can produce an income that is much, much higher than physical products being sold online – in a fraction of the start-up investment and a faster amount of time than any other business model I’ve seen. 

Or, you could try your hand at the e-Commerce online store and patiently wait for your marketing dollars to turn a profit that only yields a small percentage. 

If you stick with local marketing, though, one of the great things you’ll learn is that there are tons of local businesses out there begging to invest their marketing dollars with the right person that can yield a profitable return on their investment.

Those same business owners simply don’t know who to trust in the marketplace… and that’s where you come in because it could be you! 

When local lead generation and search engine optimization (SEO) are the most sought after internet marketing skills in your neighborhood – you can begin producing results like what I did for this limo rental company in Lansing, Michigan.

I know they are going to be grateful and pay me for a long, long time since I can turn a profit through free organic web traffic of ideal buyers searching for what is offered –

You, too, can learn to bring tremendous value to those that you provide services like this for.

Money follows value; and the more value you can give to your ideal customers, the more they’re going to want to keep paying you month after month, for years to come.

Local Lead Generation is the Best Business Model in 2019

A few more thoughts on Local Lead Generation, because after several reviews of other entrepreneurial opportunities and seeing what is possible on the internet – and feel free to check out my other blog posts if you’re not convinced yet –

This was the one business model that was able to help me no longer have to keep going to a dead-end, $35,000 per year job that I had to walk in the dangerous parts of the downtown Detroit streets just to get to –

And in the below 0-degree weather of a North American state, it was a miserable commute to endure twice a day. 

I was able to fire my boss, buy a better apartment with a roof that didn’t leak on my face and bed when I was trying to sleep while not always having heat (thanks to the ol slumlord) to keep me from the elements of the winter…

I was able to begin traveling to visit family and friends across state lines and own transportation that didn’t conk out on me a mile after I left my house. 

Here are tons of other benefits from lead generation for small businesses that myself and over 3,000 other students (worldwide) have been able to enjoy – and you could be the next one to enjoy them as well…

• Passive Income without having to pay for costly web traffic through Facebook Ads or elsewhere
• Help local small businesses who don’t have time to figure out the internet but want the results that come from being the top results in search (which is a ringing phone and more customers)
• Easiest Business Model: send referrals and turn profits
• Rake in more money in a year on a part-time side hustle than most full-time doctors and lawyers
• Be free of the risk of losing your job because your boss was in a bad mood and felt you took too long of a lunch hour
• Secure your future financially by figuring out how to turn profits for yourself on the internet with your new high-income skills
• …and much, much more!

Money follows those with high-income skills that are put to use to solve problems for others in the marketplace. 

You really can determine the size of your paycheck by the size of the problems that you’re able to solve.  And if you’re ready to solve big problems, you can get big paychecks like what this company has been sending me for years…

When you’re generating referrals from free organic search traffic from the world wide web, you, too, can help companies to keep from closing and revolutionize a business’ bottom line for the better.

Learn more about what it takes to generate these kinds of massive results for success, and start a business that only requires a part-time, spare-time investment of your energy and resources through the high-income skill of local lead generation by clicking here to learn about our coaching program.

Looking forward to hearing from ya in the next few minutes!

As an experienced digital marketer, it seems only fair to give an evaluation of the business model that rivals my own. 

From local lead generation which uses free traffic to the Facebook Ads strategy of buying web traffic in order to get your offer seen and considered for purchasing, there is one thing that every expert in any industry appreciates when it comes to marketing online…

There are different ways of making sales online, and it helps to get an unbiased overview of both of them so you can decide which one will be a strong fit for your business, and/or your industry.

If you haven’t started a business venture yet, and you’re looking to get started, then you’ve come to the right place because that’s all I blog about on here — different options for you to explore in launching your own side hustle online — and which coaching program might be a good fit for ya, too.

I get it; the hottest thing these days are to spend a little of cash in order to turn results on and get sales cranking faster and faster these days. 

How much and how fast seem to be the two major questions that small business owners ask marketers –

…and usually they’ll go for faster because, in their mind, it probably means they’ll make money faster and will be able to profit off the revenue so they’re never really out of pocket on their digital marketing budget with an expert marketer.

Thanks to this blog, I can openly claim to be an internet marketing program connoisseur of sorts. 

I am happy to review what I have found to be the top 5 options based on the marketplace ravings and my personal experience with the programs over the course of 2019. 

If you’re looking for detailed information about which program would be best for you, then you’ve come to the right place because we’re looking at the top 5! 

What are we looking at, though?

Great question – and here’s the answer to that question…

A number of these courses are going to introduce you to affiliate offer promotions (think eCommerce or the third-party marketing of physical products that are bought and sold online, then shipped to the customer) through Facebook Ads for either yourself or someone else that is looking to turn a profit online and wouldn’t mind paying you a premium to help them out as their go-to expert online.

Other coaching or mentoring programs may end up guiding you toward generating profits by helping you learn to run a digital marketing agency and leverage the internet on behalf of other businesses – hence, providing a well-desired service in the marketplace. 

Side Note:  Although social media strategies – and especially Facebook Ads, may or may not be the ideal method of generating attention online for some business models, there are some business owners out there that it won’t profit who still want to hire someone to help them. 

Perhaps this should be reserved for people with a high ethical level of personal responsibility to evaluate a business and give an honest review of whether or not this would be a good fit – and be willing to walk away if it’s not going to benefit them in the long run.

I’m just speaking truthfully here – and I hope, for your future client’s sake, that you’re the type like me to walk away from a deal if the business isn’t going to see a positive return on their bottom line. 

Side note rant over; I’ve actually generated profits online through both of the ways mentioned above.

As a result, I am happy to deliver to you the primed and ready to help you get your first profits online methods of starting an online business in 2019 that revolve around the Facebook Ads platform.

In the end, my honest opinion here, the most change-resistant, long-term success option in the world wide web is to harness the power of free search engine traffic in what I like to call the local lead generation business model. 

Take a look for yourself, read through this article, then let’s have a chat to see what’s the best fit for you.

In 5th place, Facebook Ads That Convert by Ms. Cat Howell

Ms. Howell knows what she’s talking about, seriously! 

From corroborating her founding work experience in major name brands like Coca-Cola and Fuji Film (yes, an analog photography film company in a digital era)…

This young but clever entrepreneur has figured out exactly what it takes to adjust any Facebook Ad, and what not to do to avoid costly mistakes while helping to turn a profit and facilitate the expansion of a company’s bottom line! 

After all, more sales is the name of the game… isn’t it?

Unfortunately, a vast number of coaches seem to want to overfill their coaching and mentoring content with theoretical information that is claimed to “help the student get educated about the platform.” 

In an interesting twist within the coaching and mentoring culture, those same “experts” really shy away from tactical options and how to really turn up the heat for a newbie that’s just getting started and wants to start making their first few bucks with the internet. 

With Cat, she attacks the learning curve from the beginning and eliminates the non-sense, “newbie doesn’t need to know” fluff in her nature of instruction. 

From start to finish, you’ll explore the ins and outs of Facebook Ads and how to launch them for nearly anyone you can come in touch with that has a product or service that another person around the globe could afford to invest in. 

Also, if you had your own version of products or services that you were interested in gaining a following and customer base for – say you had some physical products that you wanted to sell online, or maybe a store of your own that was published through Shopify online – you could even engage in dropshipping if you wanted. 

Want some done-for-you, ready to go, follow along Facebook Funnels that you could launch immediately and start testing the marketplace to see if it’s ripe and ready for generating profits with paid traffic? 

Here’s a quick glance at what new students are getting when they sign up for Cat Howell’s Facebook Ads That Convert coaching program…

• eCommerce, dropshipping, selling of physical products online – you’ll get access to 3 of them just for signing up
• High Ticket Product or Service?  Run a Webinar in the way that Cat introduces for maximum returns
• Need to increase a Facebook Group following? There’s a funnel for that here, too
• Dental industry and dental practice funnels to help bring more customers on the books
• Know of a personal trainer?  Hook them up with customers with this unique twist on a Facebook Ad Strategy sure to see results

All this and more, with unparalleled training online, is what Cat Howell brings to the table for people just like you and me.

In 4th place, Facebook Ads for Entrepreneurs by Mr. Dan Henry

Mentored by the founder and creator of a now-famous platform called Clickfunnels, Mr. Russell Brunson guided a gentleman by the name of Dan Henry to further explore the powerful options available to someone who really took the time to understand what was possible with Facebook Ads. 

He may look young (and actually is for the business community), but he is rather proficient in his business acumen and knowledge of what it takes to turn an internet marketing experiment into a profitable digital campaign strategy. 

Like most entrepreneurs – okay, let’s be honest, everyone struggles at first – Dan played the field and took his time in finding his way toward launching informational webinars and educating others on what it took to promote and generate profits thru webinars (just as Dan Henry was able to do numerous times over). 

It’s no surprise, as that’s one of the main things Mr. Brunson teaches – webinar training in order to turn profits with the internet. 

NOW… Dan is engaged, full-time, in teaching others how to establish and build their very own internet marketing company through the implementation of Facebook Ads for…

• Local Clients
• A coaching business
• Funnels and video evidence to build credibility and authority in the marketplace
• And ton more!

While some companies, brands, or coaches would rather say here’s just one Facebook Ad and take your audience you from one click to viewing your product in the hopes that they’ll purchase, Mr. Henry, takes things further with funnels that educate, edify, and inspire buyers to really take your desired action for them – which, let’s face it, is really to make a decision to buy a product or service from you.

In 3rd place Rise Academy by Rob Jones and Gerry Cramer

Things change rapidly in the world wide web, and the digital marketing training and coaching programs are really no different; they aren’t completely immune from changes, but their principles can endure the test of time. 

In the case of the Rise Academy, although they aren’t around for you to have the option of investing in anymore, I will say that they had some great content. 

I won’t even hesitate to say that I took away from awesome learning points from them!

These guys had their epic launch by guiding students in promoting one specific product – and they all promoted the same product from the very start; it was called Wesley Virgin’s “the Fat Diminsher.

An information product by trade, and catering specifically to the weight loss industry, Gerry Cramer and Rob Jones were notorious for getting results by connecting a Facebook Ad directly to the affiliate offer so when a visitor clicked on the Facebook Ad, they were taken either to a video information page or an opportunity to simply click and buy the product. 

If they were so good and things were working out so well, then what was really the problem that caused them to be out of business in coaching and mentoring a following?

Facebook is the elite power of Facebook Ads – duh, and/or hello, right?  I’m not saying that to state the obvious, but it’s important to realize that when someone engages in the use of Facebook Ads, they are subject to the rules of the Facebook Advertising platform – and Facebook has wised up over the years. 

Someone in the company caught on the idea that members of this coaching program were sharing the exact same successful templates with all of their students for this product. 

What do I mean by that?

I mean the exact same:

• Ad Copy
• Ad Images
• Landing Pages
• Video Content
• Landing Page Instructions
• The Same Privacy Policy

…everything that should be unique to every person on the advertising platform, Facebook had caught on to the company. 

And while every student that came in was able to see success right away, and even be introduced to some specific concepts that come from why this funnel worked so well to produce results for this successfully marketed product, Facebook wasn’t having it. 

Just like a referee, attempting to keep the game fair, Facebook shut down and banned any account that was caught implementing the exact same things like the mass amount of other students from the Rise Academy. 

Think about it –

Say that you got involved in this coaching program, not that there was anything I see personally wrong with the company or their business model; in fact, I would have loved to have seen my first few dollars online with the exact same things that my mentors used so I could believe that internet marketing really was possible for a side hustle with a real income. 

But then…

You wake up 1 day…

You get a notification from Facebook…

YOUR FACEBOOK ADS ACCOUNT IS BANNED, PERMANENTLY!!!

With that, there’s no doubt in my mind that they decided to close down their coaching program and walk away from the internet marketing mentoring space.

If students weren’t pleased anymore, and they probably weren’t having success with copy and paste methods (like the coaching was built on), then it was just time to fold the cards. 

It’s actually pretty difficult to get a local lead generation site banned from search results — which means in a method where you’re not paying for your web traffic and potential buyers…

There are higher chances of your hard work sticking around longer to obtain that passive income we all dreamed about when getting started online.

While they’re still in existence to this day, their only focus now seems to be revolving around classes where students can mastermind, figure out challenges in the advertising space, and move forward in their side hustle. 

So what was my strong takeaway from this organization?

It was that the most important factor to a Facebook Ad is having a strong…

• Ad Image

In fact, a Vector Image can help in terms of clickthru rates (CTR) getting boosted, which can help a lot of factors in getting the Facebook Ad seen by a larger and larger audience. 

In a social environment where the intended audience really isn’t going there for the purpose of seeking to buy something, it takes a deliberate, well-calibrated, and strong effort to interrupt someone’s attention span long enough to have them read what story you’re telling them and inspire them to take action – like click thru the ad and land on another page where they’re educated and told to buy. 

In yielding a positive return on investment, take a closer look at this sample ad and the vector art involved – it basically communicates a story arc through the use of multiple images that are strategically placed on the ad. 

However, the images are rather ambiguous, which therefore causes you to pause, think, and get curious long enough to take the desired action on the button that suggests that you should click here to “learn more.” 

It’s a clever strategy in buyer psychology where you can open a look in a buyer’s mind and that pattern interrupt – that dissonance – is something that the buyer is hoping to resolve, so they’ll seek to resolve it by taking what available action exists on the ad, and that is to “learn more.” 

Pretty neat, I think…

In 2nd place, One on One Mentorship by Carlos Cruz

Pictured on the left here is a gentleman by the name of John Crestani – it’s not exactly the focus of this section of the blog post here, but he is very popular for his own coaching program in the field of affiliate marketing, and it’s called the Super Affiliate System. 

Mr. Carlos Cruz can be found on the right-hand side of this image (see above) and is part of that Super Affiliate Program.

In particular, he is the Facebook Ads guru for the mentorship duo and is thorough in his educating of his students. 

Why am I bringing up these 2 guys if I’m not even going to promote their coaching program? 

About a year ago, sometime in 2017, I asked Mr. Cruz to pull me aside for a left-seat/right-seat, sit-down meeting and go over what he knew about Facebook Ads. 

I was interested in specifically learning everything he understand about generating profits through Facebook Ads when it came to being an affiliate marketer. 

A key ingredient to this story is to understand where I was my internet marketing career at this point in time…

I really didn’t achieve the level of success I was hoping to accomplish while I was a student of the Rise Academy (see above), and I still wanted to find success with the affiliate offer so I knew that some tweaks and adjustments were necessary in order to land some profits with an information product that simply wasn’t mine. 

So, I invested in one-on-one mentorship instead of a large-scale coaching program. 

It set me back $10,000.00 but this guy didn’t mind being handed five figures for an hour or 2 of his time. 

Check out the winning ad that came about from this one-on-one meeting:

It was a satisfying mentorship, Carlos Cruz, provided.  He introduced me to new ideas I had never thought about regarding how to:

• Find a strong offer
• Select the type of Ad to run
• Find out what a cloaker was
• Build a team to handle all of the landing pages for customers to see

Then, he and I would go into business together and try out some of these strategies. 

I’d shell out from my personal wallet any ad spends required on Facebook Ads, and when combined with his mentorship and guidance in the methodology of the marketing process, we would ultimately split profits generated in half and half. 

We ended up generating original Facebook Ad designs similar to the one right above here and pitched a cost-per-action (CPA) skincare offer.  That means…

• Potential buyers fill out a form
• Buy the product
• Purchase shipping and handling
• Receive anti-aging, anti-wrinkle skin cream

What did Carlos provide for me?

• What offer to provide
• What landing page to connect to
• When and why we use a cloaker
• Ad options and objectives to implement

One new thing I learned that was a HUGE takeaway for me:

• Banned Facebook Ad Accounts are a part of the affiliate marketing game with Facebook Ads

I had a great month once, and it generated a $4k net profit from marketing one simple product.  It was actually quite awesome; I couldn’t have been more excited!

Although, thinking back on it, I wouldn’t want to repeat the actions necessary to make that same $4,000 in Facebook Ads promotions profits from the affiliate offer. 

• I had to design, run, and pay for, various designed ads to see if I could land a winning version of it
• I had to keep creating these new ads over and over in different Facebook Ad accounts (ya know, since they kept getting permanently banned)
• While getting new things organized and set up to run more campaigns and tests, I had some accounts and ads that were running well, and would continue to do so, until they – inevitably – ended up reaching the hammer of getting banned by Facebook Advertising as well

It was a headache keeping up with all of the things that were expected of me. 

In total, the daily time investment was about 3 hours, but it felt like all day since I had to constantly keep an eye on my ads, my accounts (and whether they got banned yet – which meant my ads weren’t showing anymore), the costs of the ads, and so much more. 

All that, for just $4k in profit per month, and if I wanted to repeat that level of success then I’d have to work just as hard the next month. 

I didn’t want that kind of time investment, stress, and concern over what was going to happen next.  I didn’t like that I was positioning myself to fall victim to Facebook’s Advertising rules and have to tip-toe around what would still end up getting me banned in the long run – it was just a frustrating game. 

I wasn’t entering the online business market to play games – I wanted to make some money! 

Ultimately, this wasn’t for me. 

Besides, I always had a massive amount of success available to me in the form of my local lead generation for small business online venture performing extremely well for me! 

What insider secret I learned about Carlos Cruz was that he actually hired a team of nearly 5 professionals in the Facebook Advertising platform that were laboring diligently for him on 5 to 10 accounts under Business Manager (each)! 

That’s a lot of accounts to orchestrate at one time – and no doubt that team was earning every penny they were compensated to deal with all those headaches and abrupt changes in their marketing that, again, they had absolutely no control over! 

So what’s my value lesson from hiring Carlos? 

Facebook Ads – in any form – requires constant manpower, time, attention, and funds to yield a consistent income of the highest potential, especially at an ongoing basis. 

Shouldn’t that be obvious though? 

Well, to some people maybe, but I didn’t go to school for marketing and this wasn’t what I signed up for.  I didn’t want to be a slave to an advertising platform that stiffed me whenever I colored outside of a line they didn’t approve of – even once, or even slightly. 

Most people who explore Facebook Ads would think that you’d only have about 1 or 2 ads, or ad sets, or campaigns, rolling at one time. 

Unfortunately, that’s not enough and that’ just not how to perform effectively with Facebook Ads platform options. 

In order to get an awesome feel for the marketplace, you’re going to need to run a massive test and really get a feel for what the marketplace responds to the best. 

But how massive is this test going to be? 

At a bare minimum, I’d recommend launching about 20 different, completely unique, ad sets (and then more would have some intermixed information, audience targets, ad copy, etc., thus doubling, tripling, or quadrupling the amount of effort required to see an ad perform well). 

The end result? 

Some might perform okay and some might tank completely – and you paid for all of that advertising out of pocket just to find out if one would work and one wouldn’t – multiplied, of course, by however many ads and/or ad sets you truly had running on your campaign(s). 

Picture this:

A good majority of those ad sets might be near duplicates of what you had already designed – and I’m referring to exact duplicates. 

Didn’t we just discuss that earlier in this blog – duplicates can get you banned?  Whelp, welcome to affiliate marketing, right?

Despite the near duplication of the ad sets and ads – as in borderline exact replicas – there’s some anomaly within Facebook’s Advertising platform that ends up giving the better prospective buyers to one type of ad set with the same ad than to another… whereas one ad may perform best and the rest get nothing for your bottom line…

It just ends up costing you more money from the “test” you had to run from the beginning!

Think you can pinpoint exactly what the problem might have been on your own?  Guess again, motivator!

There may be times that your performance of advertising choices on Facebook Ads will really have nothing to do with your options of images, ad copy written directly on the ad, or anything else you might have assumed. 

To counter this, you’ll simply have to engage upfront by firing off tons of ads, variations in ad copy, target audience, and more, in what the industry refers to as split-testing… and this will need to be done in an ongoing manner. 

Don’t shoot the messenger, as I’m just giving it to you straight. 

This is what I’ve experienced and have literally done several times long before ever thinking about writing this blog post. 

I think I’m qualified to let you know what you’re getting into if you’re seriously considering a coaching program that guides you into the magnificent world of Facebook Ads.

Nothing wrong with the people who grow so fascinated with Facebook Ads that they end up “geeking out” over it so much that they know the ins and outs of the platform and what best to change in a heartbeat if you ever encounter a problem with your campaign. 

It just wasn’t a good fit for me. 

See – that’s the insider’s scoop from someone who has authentically tried Facebook Ads, and I hate to tell ya but it’s not always going to be a set-and-forget strategy for any type of business model. 

For this, and several, countless, important reasons on top of this, that I am entirely focused on building an internet-based, side hustle style of an online business with free traffic from search engines instead in 2019

Top Pick: Local Marketing Vault by Jason McKim and James Bonadies

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The best of the best that I have ever found in the internet marketing spectrum of online coaching and mentoring programs. 

These upstanding businessmen, James and Jason, have created the Local Marketing Vault (LMV) from scratch, based on their own business experiences, and ended up having a very successful, and rather lucrative, partnership. 

where they go out of their way to educate new students on what it takes to turn a profit online thru helping local businesses generate more referrals with Facebook Advertising. 

In essence, the business model is to refer consumers over to small businesses by targeting a region that the business owner services and launching Facebook Ads into that marketplace. 

What was really cool about these two guys is that I had met them long before they became a dynamic duo and launched the Local Marketing Vault. 

When I got my start in another coaching program that guided me on capitalizing on Free Organic Traffic to produce results with local lead generation for small businesses, James Bonadies was another fellow student in the same coaching program. 

I had no idea who he was, though, until we met up at an event that people from across the country (and some from across the entire globe) traveled and flew several hundred miles and paid large airfare to participate in. 

By the way, we’ll address the pros and cons here in a little bit when it comes to the comparison of Free Organic Traffic versus Facebook Ads methods of generating business for small businesses.

One of the awesome things about the Local Marketing Vault is that these gentlemen have explored several different industries within the small business spectrum – I’m talking a whole laundry list of niches that you could select from…

The last time I took a look, I believe these Mr. McKim and Mr. Bonadies had tested and successfully ran what they have now posted in the training – which are nearly 50 templates that you can simply review, assess, set up and run within your own marketing agency to try and turn some results into profitable income for someone that you’re hoping will be a client of yours for years to come.

And, if you knew someone in any (or all) of those that are looking for more business, they make available to you some copy and paste industry funnels that you can literally take, adjust, and post online so you can turn a profit for your local client and have a profitable business for years to come with as little guesswork than any other coaching program might leave you with.

Add to that, they have upped their volume of support so you have multiple ways to get assistance should you ever find yourself in a position that you would need to have a question answered in a timely manner…

• Log into the training section of the website and click on the support bubble to ask a question
• Post in the private Facebook Group – and even tag someone who you know is more proficient in one aspect of the business so they can get the notification and attempt to address your question – if one of the several thousand proficient and successful students hasn’t gotten to your question first and satisfied what you were you hoping to find out
• Purchase some tech support for a very low, low cost – they aren’t here to turn a profit on supporting their students, they simply have paved the way for you to get help at any point in the week, or to schedule some time to get help on something that would require a little more one-on-one time, to include getting funnels or other technological inhibitions squared away so you can get back to grinding your tail off in seeking more profitable partnerships with local business owners

Since their platform operates on the simple to use the technology of a web hosting platform called Clickfunnels…

As long as you have an account there, then you can copy those done for you advertising funnels with less than 10 clicks. Then, you’ll be ready to start adjusting and fixing up for your prospective client’s industry and launching your campaign with a nearly complete funnel! 

Less guesswork and closer to the opportunity to land some massive success; outstanding opportunities for an online business venture, wouldn’t you say?

I have personally met – and shook hands with – a number of their successful students and can attest that they really know what they’re doing in the Local Marketing Vault. 

Still, the platform advises mostly paid traffic strategies where you still need to buy traffic from Google Ads (formerly Google AdWords) or Facebook Advertising platforms – both of which can tell you they aren’t going to run your ad campaigns anymore and all you can do is accept it and move on. 

For these and many other reasons, I still appreciate building a business on the internet with free organic traffic since there are fewer requirements to maintain the traffic coming through (meaning buyers requesting services) and I can confidently leave the lead gen website at the top of search results and believe that it will continue to feed me some profits month after month, for years to come. 

Why Free Traffic is a Better Option than Facebook Ads

I can appreciate your noticing that I’ve been eluding to this topic for some time now throughout this blog post…

So, let’s get into it and explain further on the values of each strategy.

It’s no secret that you can turn on a Facebook ad and – assuming all goes well – you can have buyers flocking to you in moments.

Assuming everything is in place and will work effectively from day 1, there’s no reason that you can’t have customers buying from you tomorrow. 

Yeah, we get it.  Every coach and mentor that has been pitching Facebook Ads has been drilling this notion into us through webinars, video ads, suggesting they have the “secret” to what it really takes to make things work with paid advertising, blah, blah, blah…

What else have we been told can be done with Facebook Ads?  I mean, let’s try and get some details out here into the open for discussion…

• Acquire traffic instantly
• Drill down into one industry
• Target ideal audiences for your message
• Can scale out to reach more of an audience or a maximum reach faster through increasing the daily ad spend and/or the cost per click (or desired result or action) that you’re willing to pay for

Here’s something that self-proclaimed experts really don’t have a trend in advertising – and that’s the downside to engaging in Facebook Ads to generate referrals for a business venture online.

So let’s address them here.  Let’s look at the drawbacks to engaging in Facebook Ad spend…

• Ad performance will fluctuate unpredictably
• Daily monitoring of your Facebook Ads are required
• The time investment required could be used elsewhere to increase your income
• Your target audience may not appreciate being interrupted with socializing; it’s social media, and they’re not looking to buy.  As a result…
• Your ideal audience may be interested in buying, but not at the time that they see your message on Facebook Ads, so the quality of buyers that could be seeing your ad is actually lower, and that means they’re not really buyers then, are they?
• If you’re going to pay for the attention online, then that cost in advertising means you’re going to have lower profit margins at the end of the day when a sale is finally made (if ever)
• Since social media is rather popular, everyone seems to be trying their hands on social media platforms and paid advertising strategies in general.  That means…
• More competition for you, and…
• The cost of advertising is inherently going to rise as people begin competing for attention with the same audience, in similar products, in nearby or overlapping regions, and the list goes on…
• Since you’re borrowing traffic from the bigger entity, popularly known as Facebook, you really aren’t able to run your program on auto-pilot then; all you’re doing is asking someone to show your ad to the audience they’ve already pre-determined might be a potentially good candidate for your web traffic – and that doesn’t always mean only prospective customers could see your ad, but it definitely means you could pay for those non-ideal consumers getting shown your ad
• As your audience – meaning, whoever gets to see your ad, whether they could be a candidate for purchasing or not (thanks, Facebook) – downvotes your Facebook ad, your ad accounts could inevitably get banned, suspended, or otherwise shut down from advertising practices because you wanted to try and add another metric to your ad set or some other change to increase your reach and scale out for a higher chance to turn a profit
• At the end of the day, you’re interrupting your target audiences on Facebook; it’s popularly referred to as interruption marketing. 

What’s funny to me is that some people refer to this as disruption marketing and I don’t like either of those titles…

I wouldn’t want to have the reputation of being a nuisance in the lives of people whoever might be an otherwise qualified candidate to buy my product or service! 

I disagree with this type of advertising. 

It’s probably not the best move to be interrupting someone’s time with – well, I’m not going to pretend to know what people do with their time on social media, and sometimes I don’t need to know –

I do know that I wouldn’t want to be the nuisance that flashes some attention-grabbing advertisement when someone is heavily engaged in an activity that is so important to them that they may be disgruntled or displeased…

Even to the point that they would then commence discussion in the marketplace, talking negatively about my company long (or the company I‘m advertising on behalf of) before they have any idea what my company is about and how I might be able to help them with their needs or wants…

Now I’m not suggesting that interruption marketing is a bad thing – it happens all around us…

• Television (TV) Advertisements / Commercials
• Billboards along sidewalks and highways
• Magazine Ad space
• Newspaper Advertorials
• Internet Ads posted on websites with frequently high numbers of web traffic

However, I think we can all appreciate there being an appropriate time and place for all methods of advertising, and Facebook Advertising probably has its own level of appropriateness for implementation. 

If you were to –

• Possess an outstanding offer
• Have a product that people couldn’t live without
• Offer an amazing service

…which carries enough of a ridiculously high-profit margin that you could afford the advertising cost after a single sale is made… the maybe – just maybe – this could be an option for you to test.

Ya see, coaches in the Facebook Ads training, coaching, and mentoring space really just want to pitch you on buying a digital product that provides the seller with almost 100% commissions…

With very little overhead, it’s so convenient that their profit margins make their training program the hottest commodity they’ve ever marketed.

If you’re using Facebook Ads to generate leads for local small businesses, there’s really nothing wrong with your endeavor to do such a thing. 

By the way, we need to acknowledge that the cost of doing business includes the ad spend – something that you could be pocketing in profits if you were otherwise engaged in bringing that same local business tons of buyers with free traffic strategies — something our coaching program covers thoroughly.

Unfortunately, the local marketing folks who implement Facebook Ads trend on seeing only 20 to 30 percent in profit margins, versus the near 100% net profits of lead gen with search engine traffic.

As if all of that wasn’t sufficient math for you to see the downside of using Facebook Ads, think about this…

In one day’s advertising budget, if you were to subject the ad cost for each day, you’ll have significantly less money in profits than with 1 client.  It’s straight up math that leads toward it being very costly for you to generate leads with Facebook when there’s a more affordable, and more profitable alternative.

Facebook ads require more work than what I have found requires my attention in the epic world of lead generation with free traffic, meaning …

• I rank a lead gen site to the top of search results
• I forget about it because the work is done
• I profit massively every single month, for every year that it’s still sending buyers my way

The leads generated for local clients are of significantly higher quality — meaning from local lead generation through Free Organic Search Traffic because I’m not really borrowing traffic from a compiled platform, per se. 

It is still search engine traffic from Google search – let’s be truthful about it and see it for what it is.  However, people are actively seeking out what I have to offer…

• They type into the search bar what they want to find
• Google retrieves the most relevant results (and I’ve made mine the most relevant so I’m found at the top)
• The prospective customer clicks on my lead gen site
• Profits come my way

If you’re attempting to launch Facebook Ads for small business as a service (such as for a digital marketing agency strategy), my recommendation is to stick with it only for the short-term.

Maybe you’re only going to bring them immediate results to impress them and prove that you’ve got the skills to help them pay all of their other bills.

However, even if you’re keeping them pleased in the short-term with the immediate results, it’s probably a smart move to go ahead and build them a lead generation website that builds its results from free organic traffic on search. 

Why even consider the burden of handling Facebook Ads and figuring out what “might” work for them when I can simply rank and bank on websites that work for me around the clock (and I don’t even have to keep any on them for years). 

What’s my favorite phrase for the profits produced from these lead gen sites?

…Leveraged income! 

This Party Buys and Limo Rental lead gen website has been …

• Found in Lansing, Michigan for several years
• Hasn’t been touched since 2014
• Spent a grand total of less than 6 hours to both build and rank it
• AND… it provides me with at least $750 every single month
• I’m not doing any maintenance work on it whatsoever

If I’m bringing in $750 for a whole 12 months, that’s a convenient $9,000.00 I’m bringing in every year from this website – and over the last several years, that’s about $36,000.00 in total for the lifetime of that website going to work for me around the clock…

Remember, I’ve only worked with it for 6 hours – then I stopped tinkering with it. 

It was completed in 2014, and if you break it down by the hours’ worth of how much I should have gotten paid for this, then you can divide $36,000.00 (USD) by the 6 hours and easily see that my effort was worth $6,000.00 per hour. 

When was the last time you’ve made $6,000.00 per hour or heard of another job or profession that yielded the same amount…

I really can’t think of another line of work where you can spend just over a handful of hours on one side hustle of a project and get a return this handsome in terms of REAL, Passive Income through local lead generation.

Conclusion

Facebook Ads can turn out to be extremely costly for anyone in a competitive market and/or industry (or niche, if you will). 

The costs associated with buying Facebook Ads can often times be completely out of control!

I remember working tirelessly, and seeing others do the same, all to manage and balance several ad accounts for their clientele, but they really didn’t turn a high profit while being a slave to their laptop or desktop. 

I felt bad because this can really be a lucrative and awesome industry to start an entrepreneurial endeavor within; but burn out can also be a really taxing concern and that’s not fair to experience either.

I get it – Facebook Ads can be the drug of the business world…

Like cocaine, you take one hit and you land a huge score of clients –

Now, you feel empowered and like this is the best thing since sliced bread. 

Unfortunately, the costs will rise, the ad can exhaust, and you could find the results from your ad diminishing like the last moments of a candle’s wick at the end of the waxy shell – flickering and flickering until there’s not much left. 

I think I should count my lucky stars that nearly 100% of my entrepreneurship projects are exclusively operated on the internet and capitalize on free organic traffic in local lead generation. 

This business model generates passive income, whether I’m working or not, and allows me to enjoy:

• Peace of mind
• Confidence
• And financial security…

…that since the internet will be around (and I honestly don’t think it’s going to go anywhere, anytime soon), and small businesses are going to be serving their local communities (and I’m confident that they’ll also be around for a long, long time)…

I’m rather confident that my business will be profitable for a very long time. 

When it comes to garnering free traffic, it’s hard to destroy that kind of pleasantry – especially since Google is happy to provide people searching for things with the most relevant results…

And thanks to this awesome coaching program I’ve embarked upon only a few short years ago, I now know how to make my lead gen properties the most relevant in the marketplace – so I’ll always show up first!

Look, you’re using a private company’s partitioned groupings of audiences with Facebook Ads, so there’s no doubt that the ads you run can be subjected to unique variables (some of which you may never learn or know about) that can influence your efforts for your business (or worse, your client’s business, of the one who is paying your agency bill) to no longer generate profits.

Don’t take it from me…

Take the lesson from the numerous Facebook Ads gurus that are really good people I’ve come to know, who’ve simply gone from hero to zero practically overnight because their offers and their time-demanding ads simply chilled to an ice cold stop of producing results from Facebook Ads.

It’s rough seeing people have to bail on their business venture when they’ve put so much into it. I may be a rival in the capitalistic sense of the economy, but we’re all human beings and it’s not cool to witness someone having to start all over when they’ve put so much into their business.

That’s part of the reason I advocate for local lead generation. It’s not just because it’s done so well for me, but because I have genuine peace of mind when it comes to my financial well-being and I know that it won’t take much to rebuild if things ever went south with my lead gen sites.

In a twist of what really shouldn’t surprise me, however, Facebook was still happy to keep spending their money at an expensive rate per click until the person’s campaign was finally shut off by the person managing it (reluctantly, to say the least). 

Local Lead Generation: The Best Online Business in 2019

I get that this is a lengthy blog post, but if you’ve read this far, then it proves that you’re serious about starting an entrepreneurial endeavor online and you might be a good fit for our local lead generation coaching program. 

Yes, good things come to those who see things through to the end. 

What you’ll get in our coaching program are the exact same tips, strategies, and techniques that have allowed me to walk away from my 9 to 5 only a few short years ago.

See, in the bitter cold downtown urban streets of Detroit, the winters really weren’t that pleasant and I couldn’t afford to own a car on a $35,000.00 annual salary, so I needed to walk everywhere if I wanted to have some extra cash on hand to go out on the weekends or simply not eat ramen noodles that week. 

Yeah, I was there once, too, and not that long ago either. 

Anyone who is successful in this space has started at one point in their career; you don’t get successful with something unless you start working at it. 

The same is true in starting an online business and hope that it’s not going to turn into a second job. 

While I was working a full-time job...

I would wade through the deep-footed snow with an orange ambiance that radiated into the cold Detroit sky – and travel on home to a crusty, run-down apartment to start working on my local lead generation business in what little time I had in the evenings.

In less than a year’s time, I was able to reach $10,000.00 in monthly revenue. 

Now I’m not saying that everyone will be able to match my efforts –

I was the odd-ball in this industry.

I really had nothing else going on except for the deep, lonely wishing that I had more money.

Knowing that if it was to be, then it would be up to me; I would grind my face off in every single evening after work just so that I would never be in a position to complain about money ever again. 

This was my ticket to freedom and I was going to make every opportunity out of it that I could!

Fast-forward several years now, I’m out of Detroit (though sometimes I go back to visit), and no longer tied to a 9 to 5.

I got to fire my boss instead of having a boss fire me – and it was the greatest feeling in the world! 

Being able to tell my boss I’m not coming into work today and their reaction of bafflement considering they had no idea what kind of side income I had built up without making a second job to fill most of my remaining hours in the day. 

I’ve now had the great fortune to see a lot of other students in this same coaching program achieve great things for themselves, and a lot of them did it while working crazy hours of full-time jobs from all walks of life. 

This is a business investment, and I’m not going to be around the bush about that.  If you’re not ready to spend some of your hard earned cash to change your life, then this isn’t for you. 

If, however, you’re ready to make a change, try something new, learn a high-income skill, and never look back, then maybe you’re the kind of person we’re looking to link arms with and make our next success story with the easiest business model I have ever seen in my life –

This is coming from a guy who reviews other online business models of coaching and mentoring programs.

This blog is a compilation of reports about…

those very entities, the people behind them, and why they may or may not be a good fit for someone just starting out or looking to expand their portfolio of income generating side hustles. 

• those very entities,
• the people behind them, and…
• why they may or may not be a good fit for someone just starting out or looking to expand their portfolio of income generating side hustles. 

Still skeptical?  Just think of what this has done for me in my life…

• This was the fastest way I had found to quit my job only a few short years ago
• I’m making an income that now rivals – oh heck, it surpasses – doctors and lawyers
• I have no one telling me when to be at work, when it’s acceptable to take lunch, and whether or not I can have more vacation time or sick days
• I can literally work anywhere in the world – as long as I have internet and my trusty laptop
• Sometimes I work from home and just keep it a chill day
• The biggest profit margins come from lead gen because I don’t have to buy ads traffic
• The competition is laughable – tons of cities and industries to select from
• PASSIVE INCOME – the only real method of passive income that I could afford when starting out and actually turn what little I had into a massive business that allows me to kick back and write a blog like this for you to check out in your spare time

At the end of the day, if you’re seeking to experiment with Facebook Ads then at least do yourself a solid and have an additional $10,000.00 per month coming into your pockets from free organic traffic. 

By doing this, you’ll have some reliable income and stability in your days so you can spare some cash to try your hand at Facebook Ads – and if it doesn’t work out, you’ll still be okay and have food on the table.

Click here to scope out our coaching program that can give you step by step instructions on what it takes to revolutionize your life forever!